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Download full textTrendeline Haliti-Sylaj; Alisa Sadiku – Eurasian Journal of Applied Linguistics, 2024
Frequent reels that have gained immense popularity on platforms like TikTok, Instagram, and YouTube, significantly reduce attention span and impairs academic performance. This study investigates the impact of frequent exposure to short video reels on undergraduate students' attention span and academic performance, assuming that attention span…
Descriptors: Undergraduate Students, Films, Attention Span, Academic Achievement
