Offers an analysis of the interaction between research and programing in public radio and television licensees, examining the impact of ascertainment and research procedures on public station program planning and evaluation. It is suggested that even without regulations, most stations would continue with some form of ascertainment and research.…

As part of a program of statistical reports on public broadcasting, a survey requested 147 public broadcasting stations to supply information about their operations during one week in 1974. Data were collected about instructional television services, "Sesame Street,""The Electric Company," general and news programing, any…

Investigated the role of television as a medium for communicating environmental information to the general public by determining the influence of a Cousteau documentary on viewer knowledge and attitudes and to assess changes in those characteristics over time. Survey form used is included in an appendix. (ML)

The quarterly progress report for Children's Television Workshop describes the major activities and accomplishments in production and research for the Sesame Street and Electric Company programs. In addition, activities in community education services, public affairs, personnel, and budget are described. (HAB)

During the gavel-to-gavel coverage by public television of the Watergate Hearings of the Select Committee on Campaign Practices, audience makeup and attitudes in Florida were surveyed and profiled. Findings showed that blacks were attracted in greater proportion than whites, and males more than females. Spanish-speaking persons tended to avoid the…

In order to examine the relationship of audiovisual factors and reading ability to children's television viewing strategies, the eye movements of 30 boys, aged 8 to 10 years, were recorded while they watched a televised display in which audiovisual factors varied systematically. Selected segments of "The Electric Company" were used to…

A telephone survey was conducted in an attempt to test the veracity of some of the traditional questionnaire items commonly associated with the assessment of the Public Television image. The results of the survey indicated that items commonly used in these assessments (production competency, worthwhileness of minority programing, interest of the…

Based primarily on data from public service broadcasting, this study had two major purposes: to develop a framework for understanding, conceptualizing, and measuring international television flows and the effects associated with these flows; and to establish a background of facts on international television flows in Western Europe. Secondary…

The second-year evaluation of the Electric Company children's television series used reading tests to assess the skills and concepts addressed on the show. Tests were given in October and May, and teacher questionnaires were administered three times during the second year. Classroom atmosphere during the viewing time was observed as well. The…

The Educational Testing Service evaluated the Sesame Street educational television series to determine the extent to which it accomplished its stated objectives during its first year. Research results showed that Sesame Street benefited children from low-income inner-city areas and isolated rural areas as well as children from middle-class…