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Surlin, Stuart H. – Journal of Broadcasting, 1978
Summarizes data from five studies on the viewing and impact of the series "Roots." Findings compared and contrasted studies for frequency of viewing, perceived entertainment, emotional response, relevance to racial relations, and information. (JEG)
Descriptors: Comparative Analysis, Media Research, Popular Culture, Racial Attitudes

Selnow, Gary – Journal of Communication, 1986
Examines the structural rules governing the presentation and resolution of problems that serve as premises for prime-time fictional programs. Offers demographic data on character types and matching problem types. (MS)
Descriptors: Commercial Television, Communications, Mass Media, Media Research

Spigel, Lynn – Critical Studies in Mass Communication, 1989
Examines how postwar women's magazines introduced television to the American housewife. Reveals the way television was imbricated in the gendered division of labor and leisure at home by exploring how the magazines deliberated on the problems television posed for women's domestic chores and the efficient functioning of the household. (KEH)
Descriptors: Audience Response, Cultural Context, Homemakers, Leisure Time