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| Viewpoints | 1 |
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| Balin, Howard | 1 |
| Brown, James W., Ed. | 1 |
| Chu, Godwin C. | 1 |
| Dwyer, Francis M. | 1 |
| Mock, Karen R. | 1 |
| Salomon, Gavriel, Ed. | 1 |
| Schramm, Wilbur | 1 |
| Snow, Richard E., Ed. | 1 |
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Download full textSalomon, Gavriel, Ed.; Snow, Richard E., Ed. – Viewpoints, 1970
Papers which explore the aspects of current work in instructional technology and promote research and development in the field are collected in this bulletin. An introductory paper provides some general perceptives on the current state of instructional technology in relation to the contemporary educational scene and the various problems and…
Descriptors: Audiovisual Aids, Bulletins, Cognitive Processes, Communications
Dwyer, Francis M. – 1979
This paper explains the apparent inconsistencies in media research findings by identifying apparent research weaknesses which complicate data interpretation and frustrate attempts to derive broad generalizations useful to practitioners in their classroom use of visual media. Emphasis is on the interrelationships which exist among the different…
Descriptors: Audiovisual Aids, Educational Research, Educational Technology, Media Research
Mock, Karen R. – 1976
In order to examine the relationship of audiovisual factors and reading ability to children's television viewing strategies, the eye movements of 30 boys, aged 8 to 10 years, were recorded while they watched a televised display in which audiovisual factors varied systematically. Selected segments of "The Electric Company" were used to…
Descriptors: Audiovisual Aids, Cues, Educational Television, Elementary Education
Balin, Howard; And Others – 1968
Based on the premise that in situations where the subject requires visual identification, where students cannot see the subject physically from the standpoint of the instructor, and where there is a high dramatic impact, color and television might be significant factors in learning, a comparative evaluation was made of: color television, black and…
Descriptors: Audiovisual Aids, Audiovisual Communications, Closed Circuit Television, Comparative Testing
Chu, Godwin C.; Schramm, Wilbur – 1975
This broad survey of research on instructional television examines a variety of aspects relating to its effectiveness in the classroom. An introductory essay identifies significant trends that have emerged since the original publication of this report. Chapter one reviews the generalized effects of TV on pupil learning, including variations in…
Descriptors: Age Differences, Audiovisual Aids, Color, Cost Effectiveness
Open Univ., Walton, Bletchley, Bucks (England). – 1976
Fifteen papers on evaluation methodology in communications programs are summarized in this document. A discussion of the development of instructional media is followed by a description of a study of patterns of use and effectiveness in a British Broadcasting Corporation multi-media German course. The document includes summaries of five papers on…
Descriptors: Adult Education, Audiovisual Aids, Communications, Conference Reports
Brown, James W., Ed. – 1975
Intended for use by media specialists at all levels, this volume joins two preceding editions in reviewing the current status of educational media, instructional technology, librarianship, information science, and telecommunication. First is a collection of essays which address the following topics: 1) perspectives on educational media; 2) major…
Descriptors: Audiovisual Aids, Business Administration, Clearinghouses, Communications
