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Media Research | 41 |
Television Research | 41 |
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Journal Articles | 41 |
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Schultze, Quentin J. – Critical Studies in Mass Communication, 1988
Examines the current state of empirical research on religious television, discusses some of the implicit difficulties in exploring this phenomenon and its viewership, and suggests avenues for future research. (MS)
Descriptors: Audiences, Mass Media, Media Research, Religion

Atkin, Charles; And Others – Journal of Broadcasting, 1979
Present the results of a study conducted to determine the correlation between children's selection of television programs and aggression. The regression analysis suggests that the relationship between viewing and aggression may be attributable to selective exposure rather than the reverse viewing-causes-aggression sequence. (Author/JVP)
Descriptors: Children, Commercial Television, Media Research, Surveys

Hughes, Jan N.; Hasbrouck, Jan E. – School Psychology Review, 1996
Reviews the scientific and public-opinion debate on the impact television violence in America has on aggression and violence. Research supports the view that television violence contributes to children's level of aggressiveness and subsequent violence and criminality. Describes attempts to improve the quality of television programming for children…
Descriptors: Aggression, Antisocial Behavior, Intervention, Media Research

Brummett, Barry – Critical Studies in Mass Communication, 1988
Argues that texts may be especially rhetorically effective when the content, the medium used to convey the content, and the real life experiences that make the content relevant are formally or structurally similar. Suggests that formal linkage creates rhetorical effect, and uses Burke's theory of forms to explain the effect of formal links. (MS)
Descriptors: Audiences, Mass Media, Media Research, Pornography
Lichty, Lawrence W. – Feedback, 1985
The director of media research for the Public Broadcasting System's series on the Vietnam War discusses research aspects of the documentary, noting the similarity with master's thesis work. (PD)
Descriptors: Documentaries, Film Production, Films, History

McKee, Kathy B.; Pardun, Carol J. – Communication Reports, 1996
Finds sexual imagery more common than religious imagery in a sample of 207 rock, country, and Christian videos, although religious imagery was present in approximately 30% of the videos. Finds that the presence of sexual and religious images in combination occurred more often than would be expected by chance and in relatively equal proportions…
Descriptors: Christianity, Content Analysis, Higher Education, Imagery

Wahl, Otto F.; Roth, Rachel – Journal of Broadcasting, 1982
Presents the results of study in which prime time television shows were rated by 85 adult volunteers in the Washington, D.C., area to determine how individuals with mental disorders were commonly portrayed by the mass media. A table summarizes the characteristics of mentally ill persons on prime time television. (JL)
Descriptors: Mass Media, Media Research, Mental Disorders, Programing (Broadcast)
Cummings, Kate – Pre-Text: A Journal of Rhetorical Theory, 1992
Analyzes the double or mirrored scene of the Centers for Disease Control's AIDS education campaign and the responses to that campaign, basically, the dominant, heterosexual, televised discourses' defensive erasure of those semiotic objects that represent illicit and nonreproductive sex. (RS)
Descriptors: Acquired Immune Deficiency Syndrome, Health Education, Higher Education, Media Research

Seiter, Ellen – Journal of Communication, 1986
Offers a clarification of the original uses of the word "stereotype" and argues that the current failure to account for evaluative and historical aspects of stereotypes has diluted the usefulness of the concept for critics and teachers. (MS)
Descriptors: Attitudes, Audiences, Communications, Mass Media

Adams, William C. – Journal of Communication, 1986
Compares minutes of TV coverage of natural disasters outside the U.S. to the number of deaths officially reported in the country affected. Finds that Western European disasters receive most coverage and Asian disasters receive least. (MS)
Descriptors: Developing Nations, Media Research, Natural Disasters, News Media

Goldberg, Marvin E.; Gorn, Gerald J. – Journal of Broadcasting, 1979
This study of the capacity of television to influence children's attitudes and behavior towards other racial groups examined children's playmate preference after viewing racially integrated television programs. Testing for delayed effects and generalization of effects extended previous work in the area. (JVP)
Descriptors: Childhood Attitudes, Childrens Television, Media Research, Preschool Children

Mayes, Sandra L.; Valentine, K. B. – Journal of Broadcasting, 1979
Explores the role children's cartoon programs may play in forming sex role identities in children through the presentation of sex-typed personality attributes of the cartoon characters. Fourteen dependent variables of cartoon character personality were analyzed by sex of the character and sex of the viewer. (JVP)
Descriptors: Cartoons, Childrens Television, Commercial Television, Media Research

Schreiber, Elliot S. – Journal of Broadcasting, 1979
This investigation of how viewers of daytime serials rate actors playing TV characters of varying age found that the age of a TV character and ratings of that character are not causally related, although a relationship was observed between age and sex--young males, middle-aged females--and ratings. (JVP)
Descriptors: Age, Age Differences, Age Groups, Media Research
Van Niel, Eloise – Phaedrus, 1978
Television programing governed by national policy is described. The Advertising Code is noted, as are sources of foreign programs, media research agencies, and references to Malaysian media studies. (RAO)
Descriptors: Childrens Television, Foreign Culture, Media Research, Program Descriptions

Newhagen, John; Nass, Clifford – Journalism Quarterly, 1989
Shows that the criteria people use to judge television news credibility are different than those used to judge newspapers. Demonstrates that one source of this difference is that newspapers and television are evaluated from different levels of analysis. (RS)
Descriptors: Commercial Television, Comparative Analysis, Credibility, Evaluation Criteria