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Association for Education in Journalism and Mass Communication. – 2001
The Entertainment Studies section of the proceedings contains the following 6 selected papers: "Mass Media Use and Teen Sexuality: Findings from the National Longitudinal Study of Adolescent Health" (Myra Gregory Knight); "Focus Group Analysis: Can It Help Explain Present Audience Discontent with Broadcast Network Television?"…
Descriptors: Adolescents, Audience Analysis, Broadcast Television, Diversity (Institutional)
Heintz-Knowles, Katharine; Li-Vollmer, Meredith; Chen, Perry; Harris, Tarana; Haufler, Adrienne; Lapp, Joan; Miller, Patti – 1999
Boys are especially active users of media, and researchers have suggested that the cumulative impact of media, such as television, movies, and music videos, may make them some of the most influential forces in boys' lives. This report presents the findings of a national poll of 1,200 young people (ages 10 to 17) and focus groups in which boys…
Descriptors: Adolescent Attitudes, Adolescents, Audience Response, Blacks
Messner, Mike; Hunt, Darnell; Dunbar, Michele; Chen, Perry; Lapp, Joan; Miller, Patti – 1999
Sports programming plays a significant role in the media messages that American boys receive today. To explore the messages that sports programming presents to its audience, this report relates the findings of a study that analyzed a representative selection of sports programs and their accompanying commercials; also presented are findings from a…
Descriptors: Adolescent Attitudes, Adolescents, Advertising, Athletics
Children Now, Oakland, CA. – 1998
Although America is engaged in a national dialogue about race, children's voices have yet to be heard on the matter. This study used a series of focus groups and a national poll of 10- to 17-year-olds to examine their views about race and the role of the media in shaping understanding. Participating in the polls were 1,200 children, 300 in each…
Descriptors: Adolescent Attitudes, Adolescents, Asian Americans, Blacks