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Download full textPettersson, Rune – 1988
This report focuses on the visual component of verbo-visual literacy, a communications concept involving the production, transmission, and perception of verbal and visual images. Five current problem areas in verbal-visual research are introduced and discussed: (1) communication (communication models, media consumption, new media, the information…
Descriptors: Cognitive Style, Communication Research, Communication (Thought Transfer), Foreign Countries
Schrank, Jeffrey – 1975
This book argues that developing insight into the ordinary is a major part of education. Each of the five chapters contains ideas and activities designed to help students and teachers sharpen their perception of their day-to-day physical and social environment. "Survival Skills in a Consumer Society" examines the way people are persuaded to…
Descriptors: Advertising, Body Language, Consumer Education, Creative Writing
