Descriptor
| Debate | 2 |
| Mass Media | 2 |
| Political Influences | 2 |
| Television Research | 2 |
| Voting | 2 |
| Communication Research | 1 |
| Communications | 1 |
| Media Research | 1 |
| Perception | 1 |
| Political Attitudes | 1 |
| Political Candidates | 1 |
| More ▼ | |
Publication Type
| Journal Articles | 1 |
| Reports - Research | 1 |
| Speeches/Meeting Papers | 1 |
Education Level
Audience
Location
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Peer reviewedVancil, David L.; Pendell, Sue D. – Central States Speech Journal, 1987
Recognizes the Kennedy-Nixon debate (in which alleged viewer disagreement was unsupported) as the seminal element in support of the position that television may distort the substance of political communications. Argues that although visual cues undoubtedly have potential to influence the perception of candidates, the nature of that influence…
Descriptors: Communication Research, Debate, Mass Media, Political Candidates
Download full textAnderson, James A.; And Others – 1977
In an effort to discover the effects of mass media on viewer perception of candidates' positions, tests were administered to 10 to 12 families at each of five locations across the country immediately following each of the 1976 Carter-Ford debates. Sixteen statements were drawn from the presidential platform of each party and each statement was…
Descriptors: Communications, Debate, Mass Media, Media Research
