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Murray, John P.2
Kippax, Susan1
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Murray, John P.; Kippax, Susan – Journal of Communication, 1978
Discusses a study designed to explore children's television viewing patterns and their perceptions of the media, and offers an evaluation of television's impact on the young child's lifestyle. (MH)
Descriptors: Behavioral Science Research, Children, Mass Media, Social Behavior
Peer reviewed Peer reviewed
Murray, John P. – American Psychologist, 1973
Reports studies concerning: (a) the characteristics of television program content; (b) the characteristics of the audience--Who watches what? For how long? and, (c) the potential impact of televised violence on the attitudes, values, and behavior of the viewer. (Author/JM)
Descriptors: Attitude Change, Childhood Attitudes, Early Experience, Emotional Response