Descriptor
Advertising | 1 |
Consumer Protection | 1 |
Educational Policy | 1 |
Elementary Secondary Education | 1 |
Marketing | 1 |
Merchandising | 1 |
Source
ASCD Infobrief | 1 |
Author
Robelen, Erik W. | 1 |
Publication Type
Collected Works - Serials | 1 |
Information Analyses | 1 |
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Robelen, Erik W. – ASCD Infobrief, 1998
This information brief discusses the impact of commercialism in schools. It asks the question of whether such advertising is supporting students or is simply selling access. It describes how children are a desirable market since they have most of their purchases ahead of them; they can also frequently convince parents to buy items. The brief…
Descriptors: Advertising, Consumer Protection, Educational Policy, Elementary Secondary Education