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Direct linkDenner dos Santos, Carlos; Moreira, Marina; Panis, Amanda; Alves, Dyego – International Journal of Information and Communication Technology Education, 2022
This paper applies the concept of a crowdsourcing campaign in the context of entrepreneurial education, and reports the perception of participants in such application in a large business school. The classroom task is to prepare a crowdfunding campaign for their university in a freely available digital platform, having identified a relevant problem…
Descriptors: Entrepreneurship, Business Schools, Business Administration Education, Computer Software
