Although there are over 100 different measures of various aspects of sex role activities, little work has been done to measure male sex role stereotypy or attitudes. Doyle and Moore (1978) factored five scales out of a large pool of items administered to several different groups. To clarify and broaden Doyle and Moore's work, and to develop a…

Because they tend to reflect dominant cultural values that are more obvious and taken for granted by historians, male stereotypes in radio serials, or "soap operas," have been ignored. They are prevalent, however, especially in the representative "Golden Age" productions of Anne and Frank Hummert. The Hummerts produced 46% of…

This study showed that war does have an appeal to both men and women, but that appeal is different and is related to the set of moral concerns that are unique to each gender. To assess the different aspects of men's and women's attitudes towards war, a 48-item Likert-type scale was constructed and administered to 148 students. Results showed that…

A study explored sex differences among tellers of sexually oriented jokes. One hundred forty-seven undergraduate students wrote and told sexually oriented jokes to same, opposite, and mixed sex audiences. These jokes were analyzed to determine whether they were biased against men or women, in favor of men or women, biased against both sexes, or…

In the spring of 1972, over 6500 black and white, male and female high school students in 23 northern Mississippi schools responded to questionnaires concerning their educational plans, when (early or late) they consider the best time to marry, whether they were sure they wanted to marry, and whether they were sure they actually would marry.…

The most important characteristics for females judging the attractiveness of males, and for males judging females, were eyes, body build and facial complexion. Previously, females tended to place less importance on physical components of attraction for both themselves and men. Possible interpretations are: (1) women have become more egalitarian…

Stereotyped impressions of male homosexuals and the underlying importance of sexuality in social attraction and perceptions were investigated. Male (N=80) and female (N=80) college students responded to either an attractive or an unattractive photo of a male stimulus person, who was identified to half of the subjects as a homosexual. Compared to…

Sexual risk behaviors of young gay and bisexualmen must be understood within the context of other health concerns (e.g., anxiety, substance abuse), population specific factors (i.e., the coming-out process and gay-related stress), childhood sexual abuse, and other theoretical factors (e.g., safer-sex intentions). The current report proposes and…

A study examined the behavior patterns of patrons arriving at theatres that showed both "X" rated and "PG" rated movies. The study was undertaken to update the findings of the President's Commission on Pornography and Obscenity, which conducted similar research in 1970 and 1971. Patrons entering the theatre's X and PG rated…

Selected personality variables of college students who reside under different living arrangements were studied to determine the effect of student's type of housing, gender, and enrollment classification. A sample of students living in residential halls at Maryville College were administered the Attitude Toward Women Scale (ATWS), the Bem Sex Role…

This research sought to determine what personality characteristics are associated with prejudice toward women, and given the reality of such characteristics, what is the functional, personal value of this prejudice. This paper reports on the results of a series of correlational studies intended to answer these questions using a variety of…

Three factors were identified as most important in explaining the nonratification of the Equal Rights Amendment (ERA): (1) the low support for the amendment among politically influential groups; (2) the uneven geographic distribution of ERA support; and (3) the association between ERA opposition and a broader right-wing backlash. (Author/RM)

Writings dealing with the basis for the motive behind men's domination of women are reviewed. It is suggested that the development of this motive might be altered if men, as well as women, care for infants. The possibility of greater equality in the family and in the economy is discussed. (Author/EB)

Coping and social support did not differ according to HIV stage. As predicted, adjustment was related to social support and coping. Contrary to expectation, the relationships between coping and adjustment did not vary as a function of HIV stage. The relationship between adjustment and some elements of social support varied as a function of HIV…

College students (157 men and 158 women, mostly white middle-class) rated their agreement with statements reflecting myths about male rape. A majority disagree with all the myths, most strongly with the myth that rape is not traumatic for men. Results are discussed in terms of societal attitudes. (SLD)