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Davies, Mark A. P.; Tikoo, Surinder – Journal of Marketing Education, 2019
This four-country study compares business students concentrating in marketing, accounting and finance (AF), and management with respect to five motives: lifestyle aspirations, reputational effects, relative ease of completion, career outcomes, and developmental skills. We find that, except for the developmental skills motive, the importance of…
Descriptors: Marketing, Accounting, Finance Occupations, Cognitive Style
Fengliang, Li; Manli, Li; Morgan, W. John – Athens Journal of Education, 2018
It is well-known that engineering is a key profession for both economic and social development. This is as true for China as it is for other countries which are in the process of development. However, what are the economic incentives for young people to enter the profession today? Currently, there are many studies of the rate of return to…
Descriptors: Outcomes of Education, Private Sector, Foreign Countries, Engineering Education
Piotrowski, Chris; Hemasinha, Rohan – College Student Journal, 2012
There has been much research attention on ability level, motivation, and self-efficacy of students at schools of science, technology, engineering and mathematics (STEM). However, there is scant research on vocational choice, career development and aspirations of these students. The current study addresses this gap in the literature by asking…
Descriptors: Majors (Students), Self Efficacy, Employment, Engineering
Kuzma, Ann T.; Kuzma, John R.; Thiewes, Harold F. – American Journal of Business Education, 2009
Many of the graduates majoring in Finance and Marketing will secure entry-level positions in sales, often beginning careers dedicated to the sale of financial products; yet, perceptions of this career vary significantly, dependent on a student's area of study. The purpose of this study is to compare and contrast the perceptions of Finance majors…
Descriptors: Business Administration Education, Finance Occupations, Marketing, Sales Occupations
Tedefalk, Rolf K. – 1988
Researchers have demonstrated that particular careers attract individuals with distinct identifiable personality profiles and learning styles, and this idea is extended to the selection of majors within the College of Business and Public Administration (BPA) at the University of North Dakota. The Myers-Briggs Type Indicator (MBTI) was used both to…
Descriptors: Accounting, Administration, Aviation Technology, Banking