Services are intangible in nature. For a marketing educator, it is difficult to illustrate to students the means of creating favorable customer experiences through standard lectures or case studies in a services context, considering this intangibility property. This paper describes a simple role playing game that uses the Chinese puzzle 'Tangram'…

This article begins with a description of a role-play exercise for teaching the Fair Debt Collection Practices Act (FDCPA) to an introductory Legal and Ethical Environment of Business Law (Business Law) undergraduate class. It goes on to provide the context for consumer debt in the United States. Next, the problems of debt collection are…

Understanding the process by which adolescents learn about nutrition is necessary for developing tailored education that leads to sustainable behavior change. Teens aged 15-17 participating in an obesity prevention program were interviewed. From the data, three themes emerged and informed development of an adolescent nutrition learning model. The…

This paper aims to provide an overview of evidence of schools' engagement in Fairtrade in the UK through the Fairtrade Foundation's Fairtrade School Awards programme. The paper provides a summary of the comments from schools' engagement with the programme based on data from teachers and pupils' learning with evidence from the different levels of…

A procedure for writing a term paper and suggestions on how to select a topic in consumer education for the paper are offered as learning experiences in consumer education whereby the student can select, delimit, study, organize, summarize, and verify material related to a topic of personal interest. (AG)

Briefly presents some ideas on how to teach about the use and importance of product labels. (JMB)

Several classroom consumer education activities are discussed for use in instructing elementary school children. (MJB)

The document is a guide to a consumer education course; the course format is a series of several activity-based miniunits for each of 15 instructional areas: components of life styles, decision making, settling conflicts, budgeting, handling and controlling family income, credit, interest rates, savings institutions, family financial security,…

Identifies situation in which consumers are likely to substitute rules of thumb for research, reviews rules of thumb often used as substitutes, and identifies teaching activities to help students learn when substitution is appropriate. (JOW)

This publication contains consumer education learning activities for preschoolers. The activities are self-contained. Topics include: coin recognition, price, and other money activities; jobs, work, and occupations; needs and wants; goods and services; stores and shopping; where goods come from--production; nutrition; hazardous products; energy;…

Presents a script designed to teach students about the extent of global interdependence and the costs in human, environmental, social, and economic terms. Includes questions for discussion, brainstorming suggestions for action, and assessing action questions. (MKR)

Describes a university consumer affairs course using management tools to improve problem-solving skills. The Interaction Method teaches specific material and enables learning through participation. (SK)

One area in consumer education which, at times, is not emphasized enough is advertising. A student activity is described and an example of an outline used in giving facts about advertising is presented. (HD)

Information and resources are provided for teachers in developing a unit to help students become smarter consumers and understand the purposes of merchandise packaging. (DF)

Designed as a guide for law professionals involved in school guest presentations, the materials in this handbook are also useful to elementary and secondary teachers interested in incorporating law-related education into the course content. Part 1 defines law-related education and offers suggestions for introducing law-related issues at different…