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Direct linkAnan Wan – Journal of Advertising Education, 2024
This study explores advertising students' recognition and comprehension of in-feed native advertising on Instagram, a leading platform for social media native advertising. Data were collected from 303 U.S. college advertising students. It examines the impact of two key aspects of Instagram in-feed native advertising--an additional label…
Descriptors: Advertising, Social Media, College Students, Commercial Art
Rivers, Mary – Communication Teacher, 2006
This article offers an activity which hopes to illustrate the variety of ways that the media are able to manipulate not just information but also societal understandings of critical issues and events and to connect disparate media and time periods via an activity extended over several weeks. The topic for which this series of activities was…
Descriptors: Mass Media Effects, Learning Activities, Newspapers, Photography
Download full textSimonson, Michael, Ed.; Crawford, Margaret, Ed. – Association for Educational Communications and Technology, 2005
For the twenty-eighth year, the Research and Theory Division of the Association for Educational Communications and Technology (AECT) is sponsoring the publication of these Proceedings. Papers published in this volume were presented at the National AECT Convention in Orlando, Florida. The Proceedings of AECT's Convention are published in two…
Descriptors: Research and Development, Communications, Computer Uses in Education, Word Problems (Mathematics)
