Few academic disciplines make as frequent use of experiential learning exercises as marketing and sales. This is particularly true in selling courses, where a sales role play often serves as a culminating exercise in which students are tasked with building rapport with a buyer, uncovering buyer needs, overcoming objections, and closing a sale.…

Teaching students how to terminate an employee in a safe, legal, and humane manner provides them with a valuable management skill. This article describes an exercise for teaching students how to conduct termination meetings, guiding them through the process of creating a termination script that is consistent with best practices from the…

Every time we join an organization, we go through the socialization process, which is often not as explicit as we might like. Although organizations often provide handbooks for role-related information, there is no such formal structure for cultural information. In order to understand the socialization process and the value it has for both the…

The polarizing nature of many science-based topics often causes people to engage in a hostile manner with those who have differing perspectives. As the next generation of scientists and industry professionals, students studying in science-based disciplines must understand the value of civil discourse. Additionally, they need the skills necessary…

The all-encompassing term "Medical Spanish" references the Spanish used by healthcare professionals. Medical Spanish courses have gained traction as the Spanish-speaking population in the U.S. continues to grow. Consequently, demand for courses in Medical Spanish and other areas of Spanish for Specific Purposes (SSP), a subfield of…

Online activism is a space of opportunity for students to encounter social justice issues, explore the possibilities of visual rhetoric, practice persuasive speaking skills, and actively contribute to the momentum of social movements. At the same time, digital activism raises concerns about "slacktivism," limiting the necessary…

Courses: This unit-level teaching assignment was designed for courses on rhetoric, persuasion, professional communication, public speaking, and business communication. Objectives: By completing this activity, students should be able to: (1) identify and research a specific job, scholarship, or award they'd like to pursue within the next six…

Services are intangible in nature. For a marketing educator, it is difficult to illustrate to students the means of creating favorable customer experiences through standard lectures or case studies in a services context, considering this intangibility property. This paper describes a simple role playing game that uses the Chinese puzzle 'Tangram'…

Structured interviews are widely used in the employment process; however, students often have little experience asking and responding to structured interview questions. In a format similar to "speed dating," this exercise actively engages students in the interview process. Students pair off to gain experience as an interviewer by asking…

The cell is the fundamental basis for understanding biology much like the atom is the fundamental basis for understanding physics. Understanding biology requires the understanding of the fundamental functions performed by components within each cell. These components, or organelles, responsible for both maintenance and functioning of the cell…

This article begins with a description of a role-play exercise for teaching the Fair Debt Collection Practices Act (FDCPA) to an introductory Legal and Ethical Environment of Business Law (Business Law) undergraduate class. It goes on to provide the context for consumer debt in the United States. Next, the problems of debt collection are…

Being able to speak naturally and appropriately with others in a variety of situations is an important goal for many English as a foreign language (EFL) learners. Because the skill of speaking invariably involves interaction with people and using language to reach objectives (e.g., ordering food, making friends, asking for favors), it is crucial…

Pragmatic competence, or the ability to use language appropriately in a variety of contexts, is a critical skill for communication in a second language (L2). Thus, teaching that focuses on developing students' abilities to communicate effectively in an L2 must also include a focus on developing students' pragmatic competence. This article…

Not only is science perceived by some as a hard-to-teach subject, but there are certain topics that all teachers regard as notoriously hard to teach. While their natural inclination may be to eliminate some of the details, teachers have to be careful not to water down the curriculum. How do they share the complexity of the natural world without…

Nearly every student will go through the selection interview process to obtain a job in his or her future vocation. Regardless of the major of the student or the profession which they will pursue, the selection interview remains a constant. There has been some attention paid to the validity of the selection interview, and personality constructs…