This article offers readers 11 classroom teaching innovations presented at the 2022 Association for Business Communication's (ABC's) Annual International Conference. Sessions were held online and on-site in Tampa, Florida, USA. Readers will find unique developments in teaching techniques--all designed to enhance students' communication skill…

Popular game shows offer educators the opportunity to develop active-learning exercises that provide students with a real-world connection to analytical reasoning and methods. We describe a classroom assignment developed for quantitative business courses based on the Monty Hall Problem (MHP), a probability puzzle with ties to the long-running…

Few academic disciplines make as frequent use of experiential learning exercises as marketing and sales. This is particularly true in selling courses, where a sales role play often serves as a culminating exercise in which students are tasked with building rapport with a buyer, uncovering buyer needs, overcoming objections, and closing a sale.…

Teaching students how to terminate an employee in a safe, legal, and humane manner provides them with a valuable management skill. This article describes an exercise for teaching students how to conduct termination meetings, guiding them through the process of creating a termination script that is consistent with best practices from the…

We present a case study to teach data visualization with Tableau in an introductory business analytics course. The case uses publicly available data sets from touringplans.com that record wait times for various attractions at Disney World in Orlando, Florida. In the case study, students use Tableau to clean, organize, and analyze wait time data,…

This article features 29 "Teaching Moments" from the 2018 "Society for Marketing Advances" ("SMA") Annual Conference. The publication of this article is a critical part of a multi-channel distribution system designed to help speed the diffusion of teaching ideas to marketing educators. The "Teaching Moments"…

This article describes the adaptation and use of the Monopoly® board game as a simple simulator to help introduce the principles of probability and risk. It focusses on teaching experiences in an undergraduate business program and offers a new approach to teaching probability and risk with dice to produce a collaborative simulated gaming…

This multiphase classroom exercise is designed for undergraduate students in capstone strategic management courses to become comfortable and adept at using Porter's Five Forces framework for industry analysis. Assuming students have a base level of familiarity with the framework, this exercise enables them to apply it to an industry and a company…

Although many global MBA programs teach intercultural communication, what happens when the method for teaching that concept becomes mostly experiential? To answer that question, the authors took two very similar classes, both composed of working adults, a Business Communications course in Germany and a Managerial Communications course in the…

Organizational change remains one of the challenging concepts for students in leadership and organizational behavior classes to internalize if they have not experienced it directly. This exercise serves as a means for simulating the change process through a firsthand experience of change at a personal level. The assignment involves students…

School systems collect and maintain increasingly significant amounts of data and information on students, faculty, and staff and have a duty of care to ensure that sensitive information remains secure. Therefore, sitting and/or aspiring school leaders need to develop at least a basic understanding of data privacy and information security…

This article details a teaching exercise developed for use in core business law courses for undergraduates and Master of Business Administration (MBA) students. The exercise has two primary goals. First, if conducted toward the end of the course, it allows for the substantive review of several primary areas of business law such as business…

Services are intangible in nature. For a marketing educator, it is difficult to illustrate to students the means of creating favorable customer experiences through standard lectures or case studies in a services context, considering this intangibility property. This paper describes a simple role playing game that uses the Chinese puzzle 'Tangram'…

With the impactful nature of the COVID-19 pandemic, this manuscript describes a teaching case for COVID-19 vaccinations to develop students' knowledge of analytics and supply chain management. The experiential learning activity is developed in the context of an undergraduate upper-level course on descriptive analytics and data visualization. The…

Culturally responsive (CR) leadership permeates all leadership practices and consists of several domains including: developing critical consciousness, supporting cultural knowledge development, and advocating for social justice within and outside of the school walls. This case focuses on the need to ground CR leadership in critical self-reflection…