Aimed at writers, speakers, students, and all who wish to communicate with clarity and strength, this book illuminates the principles of effective word use. It features dozens of helpful guidelines and memorable examples--from Tennessee Williams to Oprah Winfrey, from Demosthenes to Dr. Seuss--that illustrate the basics of choosing words and using…

This book presents the essentials of good writing in an easy-to-follow 4-part process. The first step discussed in the book, "Using Your Noodle," guides the student through the preparatory thinking process (audience awareness, brainstorming, grouping thoughts). The second step, "Following a Format," presents the challenge of…

This book presents 113 writing "workouts" (exercises) to help students, and especially teachers, think about the small steps writers take as they learn their craft. The workouts in Part I, Writers Speak Up, are intended to help novice writers develop confidence in the value of their experience. Part II, Writers Pay Attention, presents challenges…

Not intended to replace traditional style and grammar manuals, this manual digs into questions that the "Chicago Manual of Style," the "AP Guide," and "Strunk and White" do not even imagine--it aims to give the user a feel for the new language that is evolving in the digital age. The manual might be considered an…