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McLeod, Jack M.; And Others – 1973
It is widely accepted that the news media, especially in specific expressions of press opinion, have the effect of setting the agenda of issues in many political campaigns. The nature and extent of such agenda-setting is not yet established, although a study of two test newspapers tends to define further this effect. An analysis of the…
Descriptors: Attitudes, Beliefs, Bias, Content Analysis
McBride, Genevieve G. – 1986
Analysis of the Wisconsin woman suffrage campaign of 1910-1920 suggests that public relations belonged not only to political or business practices, but was equally a process by which the masses achieved their own best interests in nineteenth and early twentieth century social reform movements. Woman suffragists were led by women, and the public…
Descriptors: Activism, Females, Feminism, Fund Raising