Retail Merchandising Competencies: A Comparison of Perceptions among Entry-Level Managers, Educators, Recruiters, and Students.

McCuaig, Shauna; And Others

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Peer reviewed

ERIC Number: EJ537118

Record Type: CIJE

Publication Date: 1996

Pages: N/A

Abstractor: N/A

ISBN: N/A

ISSN: ISSN-1082-1651

EISSN: N/A

Retail Merchandising Competencies: A Comparison of Perceptions among Entry-Level Managers, Educators, Recruiters, and Students.

McCuaig, Shauna; And Others

Journal of Family and Consumer Sciences, v88 n4 p49-53 Win 1996

Responses from 38 of 184 retailing graduates, 24 of 111 recruiters in the apparel field, 58 of 200 retail merchandising educators, and 45 of 47 current students found that differences in their ratings of the importance of 53 competencies for entry workers centered on three factors: merchandising, leadership, and monitoring. (SK)

Descriptors: Competence, Entry Workers, Job Skills, Merchandising, Recruitment, Retailing

Publication Type: Reports - Research; Journal Articles

Education Level: N/A

Audience: N/A

Language: English

Sponsor: N/A

Authoring Institution: N/A

Grant or Contract Numbers: N/A