How has GOOGLE shaped knowledge? How has it shaped those who use it? This article considers the impact of online knowledge upon the content of knowledge and upon the people who seek it and create it. The authors suggest that 1. Google-ization is reshaping knowledge. 2. Google-ization is changing how knowledge counts as important. 3. Google-ization…

In this study, students' use of a new educational Web portal was evaluated with particular emphasis on searching and browsing strategies. The effects and implications of a federated search system are also discussed. Fifty-four students, ranging from 5th to 12th grade, were given five tasks to complete using the SchoolRooms interface. The tasks…

Teens are impatient and unsophisticated online researchers who are often limited by their poor reading skills. Because they are attracted to clean and simple Web interfaces, they often turn to Google--and now Wikipedia--to help meet their research needs. The Google Game, co-authored by this author, teaches kids that there is a well-thought-out…

An exploratory study was designed to describe Internet search behaviors of deaf adolescents who used Internet search engines to complete fact-based search tasks. The study examined search behaviors of deaf high school students such as query formation, query modification, Web site identification, and Web site selection. Consisting of two fact-based…

By picking up this guide, you have already taken an important step towards continuing your education. Going back to school will require hard work and dedication. The process will be both challenging and frustrating. But if you stick with it, continuing your education can bring you tremendous rewards. Earning a General Education Development…

Google is shaking out to be the leading Web search engine, with recent research from Nielsen NetRatings reporting about 40 percent of all U.S. households using the tool at least once in January 2004. This brief article discusses how teachers and students can maximize their use of Google.

This is a compilation of 12 primers on important information standards and protocols. These primers are: (1) Atom; (2) COinS; (3) MADS; (4) MARC 21/MARCXML; (5) MIX; (6) MXG; (7) OpenSearch; (8) PREMIS; (9) RESTful HTTP; (10) unAPI; (11) XMPP (aka Jabber); and (12) ZeeRex. The Atom Syndication Format defines a new XML-based syndication format for…

The ability to search and receive results in more than one database through a single interface--or metasearch--is something many users want. Google Scholar--the search engine of specifically scholarly content--and library metasearch products like Ex Libris's MetaLib, Serials Solution's Central Search, WebFeat, and products based on MuseGlobal used…

This paper discusses a new marketing strategy that could yield new revenue opportunities. Internet-based marketing is not for the faint of heart. Even colleges that embrace the strategies note that they are rife with complications. Nonprofit colleges increasingly rely on Internet advertising to recruit students, and the phenomenon has caught the…

In the past decade, academic libraries have struggled with the design of an effective library home page. Since librarians' mental models of information architecture differ from those of their patrons, usability assessments are necessary in designing a user-centered home page. This study details a usability sequence of card sort and paper and…

Purpose: The purpose of this paper is to report on how the University sector in the UK has undertaken a massive transformation over recent years, resulting in a current mass market. Institutions (and their managers) are facing enormous challenges to establish competitive advantages whilst attending to customer need and focus. A smarter,…

An online questionnaire survey was distributed amongst the Petherick Readers of the National Library of Australia, a user group of scholars and researchers. The survey asked questions about the readers' use and appreciation of the NLA catalogue. This group of users clearly appreciated the library catalogue and demonstrated that there are still…

Purpose: Computer based systems have great potential for delivering learning material. However, problems are encountered, such as: difficulty of Learning resource sharing, high redundancy of learning material, and deficiency of the course brief. In order to solve these problems, this paper aims to propose an automatic inquiring system for learning…

Welcome to the 21st century, where many students turn to Google as their main source of information. In fact, some kids wouldn't look anywhere else but the Internet. So what does that mean for nonfiction books? Five years ago, everybody warned that fresh, interactive digital content would eventually replace old-fashioned books. However, last…

From February to June 2008, Google ran its first ever student competition in sponsored Web search, the 2008 Google Online Marketing Challenge (GOMC). The 2008 GOMC was based on registrations from 61 countries: 629 course sections from 468 universities participated, fielding over 4000 student teams of approximately 21,000 students. Working with a…