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From Tech Skills to Life Skills: Google Online Marketing Challenge and Experiential Learning
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Croes, Jo-Anne V.; Visser, Melina M. – Journal of Information Systems Education, 2015
The Google Online Marketing Challenge (GOMC) is a global, online student competition sponsored by Google. It is a prime example of an experiential learning activity that includes using real money ($250 sponsored by Google) with a real client. The GOMC has yielded compelling results in student engagement and learning objectives related to the…
Descriptors: Internet, Search Engines, Experiential Learning, Marketing
Seeking Information for School Purposes on the Internet.
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Gunn, Holly; Hepburn, Gary – Canadian Journal of Learning and Technology, 2003
Reports findings of a study in four Nova Scotia public schools of twelfth grade students' information seeking strategies when using the Internet as an information source. Discusses student's knowledge of World Wide Web search engines; how students acquired Internet information seeking knowledge; and how students perceive their ability to locate…
Descriptors: Foreign Countries, Grade 12, Information Seeking, Information Sources
Seeking Information for School Purposes on the Internet
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Gunn, Holly; Hepburn, Gary – Canadian Journal of Learning and Technology, 2003
This paper reports the findings of a study undertaken in four Nova Scotia public schools of twelfth grade students' information seeking strategies when they use the Internet as an information source. Various Nova Scotia Department of Education curriculum documents hold high expectations of students' information seeking strategies when using the…
Descriptors: Foreign Countries, Public Schools, Grade 12, Information Seeking