Because many different types of service occupations and industries may be involved with tourists, the manual has been developed so that the instructor may add or delete from its content. The manual contains topical outlines and suggestions for instructors in four sessions. Other sections for program development contained in the manual are agenda and class evaluations, films, slides, promotional material, and supplementary information such as tourism statistics, a speech on tourism, a facilities checklist, projects to develop tourism, sources for assistance, and Ohio tourism facts. (MF)