What mass communication effects are possible that have not yet occurred because no effort has been made to achieve them? Why has there been only limited success in mass communication efforts attempted already? For people to be communicatively affected, they have to be behaviorally affected. People are generally weak behaviorally, especially in the…

Despite a wealth of broadcast properties in the United States and abroad, the Catholic Church has little formal policy towards ownership of such properties. Most of the Church's recent statements on communication treat the theme in a general way and balance a defense of human rights in regard to communication with encouragement of greater use of…

Supports the hypothesis that the news values of journalism students are strongly influenced by instructors in the course of only a single newswriting class. (Author/RB)

Concludes that the public's right to know affects the public employee's attitude toward information in his organization. (Author/RB)

Content analysis of seven newspapers during the 1972 Canadian federal election finds no evidence of collusion among editorialists of the chain-owned newspapers. (RB)

Supports the hypothesis that political caricatures are not static but can evolve over a relatively short period of time to reflect more positively or negatively on the person being caricatured. (RB)

Several reasons for studying motion pictures and patrons' attitudes toward them include the following: (1) current data show that motion pictures account for 53% of the total United States spectator amusement expenditures; (2) the average weekly United States movie attendance has plummeted by more than half since 1930; (3) despite this decline,…

The extent of present efforts in telecommunications research and innovation in the Commonwealth of Virginia is reviewed. Two programs are highlighted: Project HEAR (Higher Education Applications of Radio), designed to enable state-supported institutions to develop means of meeting cultural, instructional, and informational obligations through the…

The three primary aims of this report were to investigate whether or not the single gratifications associated with the use of different mass media form some gratification dimensions more basic in their nature; to explore in what way these dimensions are related to the actual mass media content choices of the audience; and to investigate the way…

An effort was made in this study to determine whether the absence or presence of news film in a television news segment influences a believability or preference judgment made by a respondent when comparing a television report directly with a newspaper report of the same event. One hundred eight students at Temple University viewed one of two…

The purposes of this study were to identify the directors of the Associated Press (AP) since 1892, to examine geographic and journalistic representation of the board since then, and to assemble a composite profile of directors' backgrounds and civic involvement, utilizing "Who's Who" sketches and computer analysis of biographical data…

This study examines two psychological variables that could erode journalistic objectivity--the reporter's attitude toward his source and his expectation of future meetings with the source. Seventy student reporters were randomly assigned to conditions by instructions contained on assignment sheets. The hypotheses tested were that a positive…

Though previous studies had suggested a link between the rate of concept learning and instructional formats in which instances of concepts were held constant or grouped together, a 1964 study by Richard Anderson questioned the conclusion, suggesting that previous studies had been confounded by other irrelevant attributes that changed from trial to…

Concludes that American newspaper editors of the late nineteenth and early twentieth centuries came from elite social backgrounds, which is contrary to the rags-to-riches image fostered by previous historians. (RB)