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Speers, George; Davis, Richard W. – Journalism Quarterly, 1975
Presents the results of a survey on the salaries and fringe benefits received by staff members on weekly and smaller dailies in the New England region. (RB)
Descriptors: Higher Education, Journalism, Media Research, Newspapers

Grotta, Gerald L. – Journalism Quarterly, 1974
Concludes that newspaper publishers must look at the broadcast media in terms of relevant competition and search for those aspects of their product that will appeal to and serve a perceived need of the consumer. (RB)
Descriptors: Broadcast Industry, Higher Education, Journalism, Marketing

Haskins, Jack B.; Flynne, Lois P. – Journalism Quarterly, 1974
Concludes that headline typefaces have no effect on page appeal and reader interest.
Descriptors: Headlines, Higher Education, Journalism, Media Research

Witt, William – Journalism Quarterly, 1974
Concludes that the typical environmental reporter is a journalism graduate and experienced newsman, but has a minimal background in the related sciences. (RB)
Descriptors: Environment, Higher Education, Journalism, Media Research

Tankard, James W., Jr.; Ryan, Michael – Journalism Quarterly, 1974
Study finds a lower accuracy and higher error rate for science news coverage than for earlier studies of regular news coverage. (RB)
Descriptors: Higher Education, Journalism, Media Research, News Reporting

Surlin, Stuart H.; Walker, Barry – Journalism Quarterly, 1975
Concludes that corporate newspapers, which are designed to benefit management and employees, generally fulfill that function. (RB)
Descriptors: Employee Attitudes, Higher Education, Media Research, News Reporting

Chase, Lawrence J.; Baran, Stanley J. – Journalism Quarterly, 1976
Descriptors: Communications, Higher Education, Media Research, Research Methodology

Reid, Leonard N.; Haan, David – Journalism Quarterly, 1979
Concludes that "key visuals" (single frames of artwork storyboards or finished television commercials that sum up the creative strategy of the whole commercial) can be used to pretest the interest levels of viewers in television commercials. (GT)
Descriptors: College Students, Higher Education, Interests, Media Research

Highton, Jake – Journalism Educator, 1989
Asserts that there is a need for research and scholarship in journalism, but that it must be important rather than filled with gobbledygook. Discusses the need for a more critical analysis of media performance. (MS)
Descriptors: Higher Education, Journalism Education, Mass Media Role, Media Research

Rafaeli, Sheizaf; LaRose, Robert J. – Communication Research, 1993
Documents the nature and extent of electronic bulletin board use. Compares predictions about the success of collaborative media based on two theoretical perspectives: file contribution levels, and system adoption rates. Finds both to be related to a measure of symmetry in user participation. (NH)
Descriptors: Communications, Electronic Mail, Higher Education, Mass Media

Gilbert, Kathy; Schleuder, Joan – Journalism Quarterly, 1990
Tests the effects that many photographers believe color and complexity have on how people process the information in photographs. Finds that images with color and more complex elements were easier to remember, and that complexity did not result in more (reported) mental effort. (SR)
Descriptors: Color, Difficulty Level, Higher Education, Media Research

Lugenbeel, Barbara Derrick – Journalism Quarterly, 1975
Concludes that "Good Housekeeping" magazine adheres to formula writing in fiction as most of the highest paying magazines do. (RB)
Descriptors: Content Analysis, Fiction, Higher Education, Media Research

Singletary, Michael W. – Journalism Quarterly, 1975
Descriptors: Higher Education, Information Sources, Journalism, Media Research

Sterling, Christopher H. – Journalism Quarterly, 1975
Seeks to answer the question of how much media control has been concentrated in the top 100 markets over the past half century, examining the trends in broadcasting and cross-media (newspaper-broadcasting) ownership within those markets. (RB)
Descriptors: Broadcast Industry, Higher Education, Journalism, Media Research

Ogan, Christine; And Others – Journalism Quarterly, 1975
Traces changes in the front page news coverage of the New York "Times" over the past seven decades to determine if there were increases in in-depth coverage, how the news came to the "Times," and what changes have occurred in the local, national, and world coverage. (RB)
Descriptors: Content Analysis, Higher Education, Journalism, Media Research