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Linz, Daniel; And Others – Journal of Communication, 1984
Indicate that male college students viewing five R-rated movies depicting violence against women came to have fewer negative emotional reactions to the movies, to perceive them as significantly less violent, and to consider them significantly less degrading to women. (PD)
Descriptors: Aggression, College Students, Desensitization, Females

Lang, Kurt; Lang, Gladys Engel – Journal of Communication, 1983
Concludes that although the new rhetoric may serve as a reminder that communication studies are more than simple effects research, the ferment produced by a highly politicized debate--if it successfully masquerades as scholarly controversy--can become intellectually self-limiting and sterile. (PD)
Descriptors: Communication Research, Higher Education, Mass Media, Mass Media Effects
Bell, Richard C.; Sullivan, James L. F. – Programmed Learning and Educational Technology, 1981
Describes a study in which 245 university students ranked their preferences among typographical variants of typeface, size, emphasis, and interline space in 16 paragraphs. Six references are listed. (CHC)
Descriptors: Design, Foreign Countries, Higher Education, Layout (Publications)
Lynn, Jerry R.; Banks, Mark J. – College Press Review, 1981
Presents evidence in support of college newspapers conducting readership studies to be more aware of the needs and preferences of their readers. (RL)
Descriptors: Audiences, Higher Education, Journalism, Journalism Education

Journalism History, 1980
An interview with Edwin Emery, journalism professor and co-author of the widely used textbook "The Press and America," in which he discusses his book, historians and historical schools that influenced his work, and areas of journalism and mass communication history that need to be researched and expanded upon today. (GT)
Descriptors: Authors, Books, Higher Education, Historiography
Harris, Lyle E. – College Press Review, 1980
Explains the educational value of asking newsmakers to comment on the accuracy of the articles in which they were mentioned. Shows how this mechanism for feedback was used to improve student skills and instruction. (RL)
Descriptors: Credibility, Feedback, Higher Education, Journalism Education

Semlak, William D. – Journalism Quarterly, 1979
A study involving 95 foreign college students indicates that foreign media may be the most important influence on foreign students' perception formation toward United States political leaders and institutions. (GT)
Descriptors: Concept Formation, Foreign Students, Higher Education, Mass Media

White, H. Allen – Journalism and Mass Communication Quarterly, 1997
Explores the possible relationship among issue involvement, argument strength, and the third-person effect. Finds that undergraduate students tend to believe that "others" will be more affected than themselves by a persuasive message that contains weak argumentation but that "others" will be less affected than themselves by a…
Descriptors: Higher Education, Journalism, Mass Media Effects, Media Research

Johnson, Thomas J.; And Others – Journalism and Mass Communication Quarterly, 1996
Finds that tone of coverage was different for different media themes with coverage of media performance being the most negative. Notes that how the press covered the media changed as the campaign progressed; coverage became more positive after the primaries. Finds that newspapers tended to cover different media themes than the networks, and…
Descriptors: Broadcast Television, Elections, Higher Education, Media Research

D'Alessio, Dave – Journalism and Mass Communication Quarterly, 2003
Explores perceptions of media bias by manipulating expectations of bias and news topic. Explains that university students read dummy newspaper articles and then responded to a survey. Concludes that readers were more likely to designate material opposing their own views as biased. (PM)
Descriptors: Bias, Higher Education, Mass Media Effects, Media Research

Bishop, Ronald – Journal of Communication, 2003
Applies fantasy theme analysis to explain the rhetorical vision that emerges from newspaper and broadcast news coverage of Fred Rogers. Notes that journalists have created a fantasy about Rogers that holds him up as the embodiment of television's potential. Concludes that when journalists do this they step outside their usual role as objective…
Descriptors: Childrens Television, Fantasy, Higher Education, Journalism

Funk, Jeanne B.; Buchman, Debra D. – Journal of Communication, 1996
Documents current adolescent electronic game-playing habits, exploring associations among preference for violent games, frequency and location of play, and self-concept. Identifies marked gender differences in game-playing habits and in scores on a self-perception profile. Finds that for girls, more time playing video or computer games is…
Descriptors: Adolescents, Computer Games, Higher Education, Media Research

Malamuth, Neil M. – Journal of Communication, 1996
Notes that media scholars often resist the use of the evolutionary paradigm. Discusses two problems: an overly simplistic view of evolutionary models; and a distrust of ideological implications. Develops an evolutionary model proposing that gender differences in the consumption of sexually explicit media is, in part, the result of inherited…
Descriptors: Evolution, Higher Education, Mass Media Use, Mate Selection

Barker-Plummer, Bernadette – Critical Studies in Mass Communication, 1995
Elaborates a conceptualization of news as a discursive resource, and suggests a dialogical model for media-movement relationships. Describes how two "branches" of the United States women's movement understood news differently and developed different and specific strategies which are called "media pragmatism" and "media subversion." (SR)
Descriptors: Activism, Communication Research, Feminism, Higher Education

Dillard, James Price; And Others – Communication Research, 1996
States that the widespread use of fear appeals in health communication campaigns reflects the existence of a folk theory that suggests messages are accepted due to induced fright. Discusses two studies to determine the effect of public service announcements on the topic of AIDS/HIV. Finds a variety of affects were induced, most of which predicted…
Descriptors: Acquired Immune Deficiency Syndrome, Affective Measures, Fear, Higher Education