Two-step immigration is now a well-established policy strategy in countries such as Australia, Canada, and the U.S. to retain so-called 'highly skilled,' or higher-wage, immigrants. However, as this paper argues, the specific recruitment and retention of post-secondary international students in some contexts has become a distinct three-step form…

Choosing a post-secondary institution to further one's education is a significant decision in a person's life. Throughout the past three decades, the issue of college choice has been researched. Much of this research has dealt with factors that influence student choice. While the research on how and why students choose a post-secondary institution…

Discusses use of the Internet during recruitment for organizations and academic institutions and describes a study that investigated the extent to which applicant use of the Internet was related to post-entry attitudes. Topics include formal and informal recruitment sources; appropriateness of student samples; and suggestions for future research…

To strengthen the supply of postdoctoral nurse researchers, strategies for recruitment, retention, mentoring, support, and evaluation must be improved. Strategies include get them early, create a culture, provide socialization, be flexible, and define outcomes. (JOW)

The principal objective of recruitment efforts should be to help students make the right college choice. Research can help decide what the college should--and can--say about itself in publications, and how the communication factors can be organized most effectively. (MSE)

Discusses leadership theory as it relates to the library profession and the importance of factors to identify individuals who are likely to be successful that can form the basis for recruitment strategies. Describes results of testing recruitment theory in academic and public libraries, and recommends further research. (Contains 50 references.)…

The application of marketing principles to nursing education and the need for research into the applicant market are discussed for nursing education programs, effective recruiting techniques, prediction of student success in nursing education, program quality, and the current and future nursing market. (Author/MSE)

A one-day invitational forum was convened to gain some insight into factors that continue to impede the identification, recruitment, admission, retention and graduation of minority students in graduate education. The objectives of the forum were to review the current status and to formulate recommendations on this subject. Following a summary of…

Three major types of market research can be helpful in college marketing: exploratory (internal and external to the college); developmental, to test marketing strategies and messages; and evaluative, to complete the market planning cycle. Increasingly sophisticated and accountable marketing techniques can be developed. (MSE)

This document contains a compendium of research on the recruitment of college-educated personnel. The objectives of this publication are to help individuals involved in recruitment learn the research findings of studies conducted in the field and to provide guidance to researchers in the field regarding areas needing study. The introduction…

Thirty-five experts from several fields of research participated in a discussion to explore whether future research is needed on issues related to teacher quality, what kinds of research are needed, and in particular, what issues could best be addressed by a National Research Council study of teacher quality in elementary/secondary science and…

Although undergraduate admission has undergone intense market analysis, those same techniques have not been utilized at professional schools. A correlation analysis was performed at New Jersey's Drew University Theological School that located a surprise variable, in this case characteristics of undergraduate schools attended, significant to the…

Although college missions, goals, and resources vary widely, institutions can assess the impact of financial aid and make strategic decisions to advance enrollment objectives. Such research requires specification of institutional goals and the relative priority of quality, quantity, diversity, and cost, and data on previous cohorts. New…

This paper discusses findings from the first two years of a 6-year longitudinal study related to the recruitment, training, and retention of quality students into teaching. The paper highlights the importance of developing "adequate indicators" to guage our conceptions of quality and provides selected, standardized instrument data from the study's…

An analysis of higher education marketing examines a case study of a college's market research program, a series of market research projects, and a major study of students and parents in six metropolitan areas (the Six-Market Study). After introducing marketing concepts and strategies, the nature of higher education marketing is considered. The…