This paper reports on an investigation into the value of the contribution of the higher education institution (HEI) context in developing graduates' enterprise skills. The study was an exploration of where graduates develop enterprise skills, examining the impact of the higher education and employment contexts on the development of these skills.…

A survey of 215 recent graduates of Purdue University School of Pharmacy investigated unmet needs for 9 marketing skill areas: measuring and forecasting demand; personal selling; public relations; purchasing and inventory control; strategic planning; managed care organizations; physician dispensing; physician prescribing and health care financers;…

Possible ways to influence the future practice of pharmacy include more shared responsibility with the pharmaceutical industry, increased attention to changes in disease patterns, attention to differential skills needed by different kinds of pharmacists, increased specialization, and emphasis on administrative and other business skills. (MSE)

Pharmaceutical associations must seek out providers of continuing education and assume a more active role in developing and sponsoring programs of self-assessment and programs that address the needs thus identified, selecting subject matter content, providing resources, and cooperating in the development of shareable resources. (JMD)

The papers compiled here were presented at a conference held for professionals from many fields to enable them to explore issues regarding mandatory continuing education. The papers are presented in six sections. The first is the introduction, while the keynote address, "Change, the Professions, and Continuing Education," comprises section 2.…