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Goldberg, Debbie – Currents, 1989
Although women still don't give quite as much as men to charitable causes, some of the old development cliches are changing. Colleges admit that they are partly to blame. In the past, colleges set low expectations for alumnae, and the response made for a self-fulfilling prophecy. (MLW)
Descriptors: Alumni, Donors, Educational Finance, Females
Littrell, Doris P. – 1989
Seeking to further understand the potential donor pool represented by alumnae who were mature students graduating from the external degree program at a women's college, this study used a questionnaire survey to identify background and characteristics and collegiate and alumnae experiences of the external degree alumnae, and to identify differences…
Descriptors: Adult Students, Alumni, Demography, Donors

Kraus, Ronald J. – Journal of Marketing for Higher Education, 1991
A survey of alumnae of three Catholic liberal arts colleges investigated applicability of a theoretical model proposing that selected demographic, background, and opinion variables would affect alumnae giving. Results indicate that most of the demographic/background variables studied had only weak to moderate correlation with giving patterns.…
Descriptors: Alumni, Attitudes, Church Related Colleges, College Administration
Rhodes, Frank H. T., Ed. – 1997
This book presents 11 case studies of effective partnership fundraising at various institutions of higher education. After a foreword by Peter McE. Buchanan and a preface and introduction by Frank H.T. Rhodes, chapters are: (1) Successful Fund Rising at a Large Private Research University: Cornell University (Frank H. T. Rhodes and Inge T.…
Descriptors: Black Colleges, Case Studies, Church Related Colleges, Community Colleges