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DeSousa, Michael A.; Medhurst, Martin J. – Journal of Visual/Verbal Languaging, 1982
One hundred thirty undergraduate communications students were administered a two-part survey designed to test their abilities as visual interpreters. Results indicate student respondents were surprisingly inaccurate in determining the correct meaning elements of political cartoons, perhaps because of visual illiteracy, cultural lag of the cartoon,…
Descriptors: Cartoons, Culture Lag, Educational Research, Higher Education