Analyzes the content of 16 hours of children's cartoon television programs. Finds that (1) all programs contained some violence, but especially those programs linked with toy merchandisers; (2) such programs used more theme music; and (3) few Black characters were shown, whereas males predominated and females were victims more often than were men.…

Finds that male characters outnumbered female characters by a ratio of 2:1, but that female characters enjoyed far greater representation in cartoons produced in Japan than in cartoons produced in the United States and Great Britain. Shows that characters conformed to gender-related stereotypes, with males being more aggressive, rough, sloppy, and…

This study, a part of a larger project, investigated what children learn about gender roles from cartoons and how these cartoons might color the children's view of the world. A total of 89 children ranging in age from four to nine were sampled from three different locations (a university-affiliated day-care center and two parochial schools near…