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Southard, Sherry G. – Journal of Business and Technical Communication, 1990
Argues that, to assume roles in corporate culture, business and technical communication students must understand corporate protocol discourse. Suggests that teachers can prepare students by providing exercises that increase student competence in navigating institutional politics. Concludes that such an approach will enable students to advance in…
Descriptors: Business Administration Education, Business Communication, Business Education, Class Activities
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Vassallo, Philip – Teaching English in the Two-Year College, 1991
Discusses how literature can help students to better understand the human condition and, therefore, the way people do business. Discusses the importance of expressiveness in technical writing. Notes student resistance to these concepts. (SR)
Descriptors: Business Administration Education, Business Correspondence, Business Education, Higher Education
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Ashwell, Douglas – Business Communication Quarterly, 2003
Describes an exercise that helps students in an interpersonal communication class to identify and understand their preferred style of bargaining while also coming to understand the ideals and practices behind other styles of bargaining. Suggests the exercise enhances their bargaining skills. (SG)
Descriptors: Business Communication, Business Education, Class Activities, Higher Education
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Jameson, Daphne A. – Bulletin of the Association for Business Communication, 1993
Describes a simulation that provides a realistic business context and gives participants the opportunity to experience a clash of cultural values. Notes that the participants are divided into three fictional cultures with specific cultural profiles. Notes that the simulation has been successfully used with undergraduates, MBA students, and…
Descriptors: Business Administration Education, Business Communication, Business Education, Class Activities
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Davis, Chris; Allison, Ron – Economics, 1987
Describes the nature of spreadsheets and illustrates how they may be used by economics teachers. Provides advice on choosing a spreadsheet and reviews the British spreadsheets: Vu-Calc, Beebcalc, Quickcalc, Viewsheet, Ultracalc 2, and Intersheet. (Author/DH)
Descriptors: Business Education, Economics Education, Foreign Countries, Higher Education
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Alderman, C. Wayne; Thompson, James H. – Journal of Education for Business, 1986
This article focuses on audit risk by examining it in terms of its components: inherent risk, control risk, and detection risk. Discusses applying audit risk, a definition of audit risk, and components of audit risk. (CT)
Descriptors: Business Education, Finance Occupations, Higher Education, Logic
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Sapp, David Alan; Crabtree, Robbin D. – Technical Communication Quarterly, 2002
Presents an argument for and offers illustrations of service learning in technical communication courses and curricula. Reviews service-learning literature, discussing specifically the advantages of projects to students, faculty, and the community. Describes three projects in which instructors and students integrated service learning and technical…
Descriptors: Business Education, Curriculum Development, Higher Education, Instructional Effectiveness
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Knox, Claire E. – Bulletin of the Association for Business Communication, 1989
Describes an oral exercise in which two students present a brief discussion of a business article. Notes that this exercise provides practice in speaking, as well as in analyzing the form and content of a business article. (MM)
Descriptors: Business Communication, Business Education, Higher Education, Speech Instruction
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Graham, Margaret Baker – Journal of Business and Technical Communication, 1998
Describes an approach that can be used in a business communication course to help students identify some of the complex issues affecting in-house writing. Presents student responses to a writing assignment involving writing non-routine requests (bad news memos) to subordinates. (SG)
Descriptors: Business Correspondence, Business Education, Higher Education, Language Usage
Gaulard, Joan Marie – 1992
A corporation's image is a powerful persuasive tool for reaching external publics such as competitors, regulators, and prospective employees. Corporations should avoid disparities between the actual and the desired image, as well as disparities between the external perception and the internal perception of employees. A course was developed at…
Descriptors: Business Communication, Business Education, Class Activities, Course Descriptions
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Krohn, Franklin B. – Journal of Business Communication, 1985
Proposes general semantics as the ideal means of teaching a process-oriented analysis of ethical standards. Discusses general semantics principles and their applicability in teaching business ethics. (PD)
Descriptors: Business Communication, Business Education, Ethics, Higher Education
ABCA Bulletin, 1981
Describes two teaching methods that use (1) oral reports to end student term paper plagiarism and (2) newspapers in business communication classes. (FL)
Descriptors: Business Communication, Business Education, Higher Education, Newspapers
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Apostolou, Barbara; Apostolou, Nicholas – Journal of Education for Business, 1997
Heroes may be proxies for an individual's value system. An accounting course attempts to make ethics more salient by having students identify a personal hero who serves as a model for ethical behavior. Active learning and critical thinking are also engaged. (SK)
Descriptors: Accounting, Active Learning, Business Education, Ethics
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Sin, Aaron; Center, Alfred M. – Chemical Engineering Education, 2002
Describes an educational game designed for engineering majors that demonstrates engineering economics and business strategies, specifically the concepts of customer perception of product value, convenience, and price differentiation. (YDS)
Descriptors: Business Education, Concept Formation, Economics, Educational Games
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Russo, Diana Saluri – Business Communication Quarterly, 2002
Considers how inviting students to play Walker Gibson's "talk-back game" is an excellent way to bring the complications of appropriate tone to life. Describes three steps to incorporate Gibson's concept into the classroom. Notes that Gibson's concept considers the potential resistance of the reader. (SG)
Descriptors: Attitudes, Audience Awareness, Business Communication, Business Education
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