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Direct linkFerreira, Bruno Morgado; Abrantes, José Luis; Seabra, Ana; Rubio, Isabel Mateos – Journal of Marketing for Higher Education, 2022
Higher education is currently undergoing a revolution with the widespread use of electronic tools in classrooms. Simultaneously, personal opinions are increasingly stronger and more expressive resulting in electronic Word-of-Mouth (eWOM). This article presents two studies. The first study exposes students' opinions about higher education and…
Descriptors: Higher Education, Marketing, Computer Mediated Communication, Student Attitudes
British Council, London (England). English Language and Literature Div. – 1985
A review of English language usage and instruction in Spain describes the role and status of English in society, and outlines the situation of English-as-a-second-language instruction within the educational system at all levels. The profile covers the following areas: the characteristics, qualifications, and pre- and in-service training of English…
Descriptors: Accreditation (Institutions), Adult Education, Articulation (Education), Continuing Education
