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Insights into Information-Seeking and Communicating Behaviour of Academics.
Peer reviewed Peer reviewed
Ocholla, Dennis N. – International Information & Library Review, 1999
Examines the information-seeking behavior of academics in South Africa, presenting a survey conducted at the University of Zululand. Presents results in 9 tables in terms of: rank and position; information resources used; how knowledge of existence of information sources is gained; generation of professional ideas; why academics seek information;…
Descriptors: Academic Libraries, Academic Rank (Professional), Access to Information, College Faculty
Marketing a Public Higher Educational Institution Through Target and Market Research on its Freshmen Applicant and Enrollee Pools.
Peer reviewed Peer reviewed
Bruwer, Johan de W. – South African Journal of Higher Education, 1996
A study at Cape Technikon (South Africa) investigated college choice decision making by surveying 923 applicants during the application process and 314 enrollees during orientation. Results show demographic and socioeconomic characteristics of applicants and enrollees differ, applicants consider multiple institutions, alumni and friends are the…
Descriptors: Alumni, College Applicants, College Choice, College Freshmen