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Emmy J. Zimmerman – ProQuest LLC, 2020
The purpose of this study is to investigate relationships between social media marketing, social media platforms, and student choice of higher education institutions. Through evaluating current research, this study addresses potential changes needed to ensure colleges' and universities' marketing and admissions teams are using social media in ways…
Descriptors: Decision Making, Social Media, Marketing, Higher Education
Missouri State Dept. of Elementary and Secondary Education, Jefferson City. – 1989
This guide is for parents of students in Missouri who are planning further education or training after high school. After a letter of introduction to parents from the Missouri Commissioner of Education and a brief overview of the importance of planning for advanced education, it provides checklists of planning activities for students during 9th…
Descriptors: Admissions Counseling, College Bound Students, College Choice, College Preparation