The purpose of this study is to understand the reasons why Japanese higher education institutions show a lack of digital marketing activities. Specifically, we focused on the challenges faced by institutions with management and business faculties when implementing digital marketing. To achieve this purpose, the research invited 167 Japanese higher…

This collection of short papers is an outcome of the third conference on virtual exchange in higher education hosted by the Pedagogical University in Krakow in April 2018. Following the focus of the conference on virtual exchange in service of social inclusion and global citizenship, the papers collected in this volume offer first-hand insights…

Purpose: This paper aims to explore the holistic picture of sustainability curricula in Asian higher education. Design/methodology/approach: Content analysis was conducted based on Asian management education for sustainability in higher education. Online courses arrangement, teaching methods, instructors' educational background and…

Purpose: The purpose of this paper is to explore how active learning may help address the legitimacy and practicability issues inherent in introducing education for sustainability into business-related degree programs. Design/methodology/approach: The focus of this study is the experience of the authors in the development and implementation of…

The Research Institute for Higher Education (RIHE) at Hiroshima University, through special funding by the Ministry of Education and Science in 2008, has been implementing a research project on the reform of higher education in the knowledge-based society of the 21st century. Research into the design of the future higher education system,…

In recent years, local and global for-profit e-learning providers have expanded in Asia. A combination of factors has encouraged such development: The accelerating roll-out of technology, the availability of sophisticated learning management systems, and the high growth rates of Internet usage by the 510 million or so Asians who now represent 39%…

Different concepts of profit may lead to communication problems in business negotiations. A study of Japanese and American business students' concepts of profit revealed Japanese unidimensional and American multidimensional conceptualizing of profit. (PD)

Three reports present identification and analysis findings on a business language program offered at the Hong Kong Polytechnic University for the learning of French, German, and Japanese, sponsored by the Department of English. The goal was to teach students the languages so that they may function in foreign company representative offices in Hong…

Selected papers are as follows: "Are Office Support Personnel Aware of the Ergonomical Issues Associated with Computer Keyboarding?" (Evans); "Background and Characteristics of Japanese Students Who Enroll in an American Two-Year Information Processing Program Taught in Japan" (Morgan, Wiggs); "Business Education's (BE)…

Compares formal business management education in the United States, Japan, and Europe with respect to content, duration, purveyors, participants, institutional settings, and value in the job market. (43 references) (SV)

This paper is divided into three main sections. The first part focuses attention on an examination of Japanese training techniques and analyzes issues relating to the internationalization of Japanese institutions and the reverse movement of American institutions to Japan. Companies from both countries are compared, and differences in approach and…

A National Endowment for the Humanities (NEH) grant funded a study to establish an International Humanities Curriculum that would serve as a model of curricular internationalization upon which interested observers might draw for revision of their own curricula. This curriculum revision project introduced the study of texts, ideas, themes, and…

"Chronicle of Higher Education" presents an abundant source of news and information for college and university faculty members and administrators. This March 18, 2005 issue of "Chronicle of Higher Education" includes the following articles: (1) "After a Loss, Silence?" (Silin, Jonathan G.); (2) "Is Frantz Fanon…

In the wake of recent global political changes and an increase in international trade, this study examines principles for restructuring United States business school curricula to meet the challenges in global trade. First the paper examines business perceptions in Asia, Europe, Latin America, and Africa and recommends incorporating business…

Case studies of three new Japanese graduate business programs demonstrate limitations of traditional off-the-job training in changing social and global environment. New programs reflect the shift from industrial to service industries and increased need for technical specialization. (SK)