Higher education institutions (HEIs) engage more and more in branding activities to sustain an advantage in an increasingly high competitive environment. In such a pressing managerial context, research on brand management in the specific context of higher education expanded over the past few years. While research indicates that brand authenticity…

Inequalities in access to elite higher education institutions are central in the horizontal dimension of social stratification in higher education. Previous studies have consistently shown large social inequalities in access from French "grandes écoles" (GE), but there is limited empirical evidence on the effect of alternative admission…

Before the 2000s and the buzz surrounding global rankings, many countries witnessed the emergence and development, starting in the 1970s, of academic media rankings produced primarily by press organisations. This domestic, media-based production, despite the relative lack of attention paid by the social sciences, has been progressively integrated…

Host and international students evolve side-by side within the expanding internationalization of higher education. This study takes the complementary perspective of analysing 1,900 host and international students' experiences at a high-ranking research university in France. We analyse and compare the mobility, language practices and practices…

One hundred and twenty students successful at entering four of the most famous French "grandes ecoles" ("Ecole Normale Superieure" Ulm, Polytechnique, HEC, Sciences Po) were questioned about their institution's image. We focus on how the prestige of these institutions in the French society played a role in students' attraction…

This article starts from the puzzle that although French elite institutions enjoy extremely positive and attractive images, students from these schools generally choose to conceal their academic pedigree in their daily interactions. We show that, in a context of growing inequalities of access to "grandes ecoles," the strategy of hiding…

A Chinese list of the world's top universities would seem an unlikely concern for French politicians. But this year, France's legislature took aim at the annual rankings produced by Shanghai Jiao Tong University, which claims to list the 500 best universities in the world. The highest-ranked French entry, Universite Pierre et Marie Curie, comes in…

Trade globalisation is beginning to affect universities worldwide. In response to this outside pressure, institutions have become more geared to gaining international repute through research than to maintaining their reputation at home for the quality of their teaching. As a result of this focus on research, French universities, for example, are…