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Human Communication Research | 1 |
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Hawkins, Robert P. | 1 |
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Hawkins, Robert P.; And Others – Human Communication Research, 1987
Investigates the cultivation hypothesis by testing two cognitive processes hypothesized to allow viewers to construct television-biased beliefs. Finds the basic cultivation result replicated, but neither process hypothesis was supported. (SR)
Descriptors: Beliefs, Cognitive Processes, Higher Education, Mass Media Effects