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Suparno Suparno; Harfianti Nur Wafa; Annisa Lutfia; Bagus Shandy Narmaditya; Maulana Amirul Adha; Muhammad Hakimi Mohd Shafiai – Cogent Education, 2024
The competition in the digital era industry is increasingly fierce, requiring product innovation power for small and medium enterprises (SMEs). Education needs to facilitate the creativity of entrepreneurial students to optimize their potential. However, empirical studies backing students' creativity in emerging nation is lacking, and Indonesia is…
Descriptors: Foreign Countries, Entrepreneurship, Business Education, Innovation
Caroline Cuny; Fiona Ottaviani; Hélène Picard – Prospects, 2024
This article discusses the criticisms made of business schools and higher education institutions regarding their teaching practices and their responsibility in economic crises. Neoliberal ideology and a consumerist approach to education have created a utilitarian relationship with knowledge, in which education is seen as an investment that must be…
Descriptors: Knowledge Level, Business Education, Higher Education, Teaching Methods
Florent Girardin; Inès Blal; Renaud Lunardo – Journal of Marketing for Higher Education, 2024
Higher education institutions (HEIs) engage more and more in branding activities to sustain an advantage in an increasingly high competitive environment. In such a pressing managerial context, research on brand management in the specific context of higher education expanded over the past few years. While research indicates that brand authenticity…
Descriptors: Higher Education, Marketing, College Choice, Reputation
Tan Ming Kuang; Lidya Agustina; Yani Monalisa – Accounting Education, 2024
Although digital game-based learning (DGBL) has the potential to enhance learning motivation and complex cognitive skills of students, its adoption and effectiveness are heavily dependent on lecturers' acceptance. Comprehending lecturers' perceptions and beliefs underlying their decision-making processes is therefore significant. This study…
Descriptors: Foreign Countries, Business Education, Higher Education, Teacher Attitudes
Aimee Jacobs; Jacquelin J. Curry; Concetta A. DePaolo; Fernando Parra – Journal of Information Systems Education, 2024
This manuscript describes the use of real data applied to a fictional real-estate firm for teaching data visualization to university students. In the case study, students employ data analytic techniques in Tableau to clean, organize, and analyze real estate data. By creating visualizations, students address several questions about how selling…
Descriptors: Visualization, Housing, Computer Software, Data Use
Candace Williams; Madison Myers; Owen Simon – Business-Higher Education Forum, 2024
Connecticut must ensure that its workforce remains competitive and that it continues to be a place where individuals and organizations thrive economically in a time of rapid and constant technological change. With an eye on the future, its leaders have recognized that they must fully leverage its higher education ecosystem in collaboration with…
Descriptors: Labor Force Development, School Business Relationship, Higher Education, Talent Development
Zizipho Mdletye; Sam Erevbenagie Usadolo – Research in Social Sciences and Technology, 2024
The aim of the study is to examine the effectiveness of blended learning in encouraging course interaction amongst first-year students studying a business communication module. The COVID19 pandemic resulted in the increased use of blended learning as a teaching approach to encourage learning regardless of the location. Existing research on blended…
Descriptors: Blended Learning, Introductory Courses, Business Education, Business Communication
Chen Zhong; J. B. Kim – Journal of Information Systems Education, 2024
Data Analytics has emerged as an essential skill for business students, and several tools are available to support their learning in this area. Due to the students' lack of programming skills and the perceived complexity of R, many business analytics courses employ no-code analytical software like IBM SPSS Modeler. Nonetheless, generative…
Descriptors: Business Education, Regression (Statistics), Programming, Artificial Intelligence
Tracy Khan; Rebeca Perren; Nancy Quintanilla – Marketing Education Review, 2024
This research explores the impact of an innovative social media-based project on students' digital activism and their perspectives on societal issues, particularly domestic terrorism. A mixed methods approach, combining structural equation modeling and qualitative data, revealed that higher levels of ethnocultural empathy led to increased…
Descriptors: Activism, Social Action, Higher Education, Business Education
Elaine Huber; Lynne Harris; Sue Wright; Amanda White; Corina Raduescu; Sandris Zeivots; Andrew Cram; Andrew Brodzeli – Assessment & Evaluation in Higher Education, 2024
With the recent and rapid transition to online teaching and learning in higher education, this explanatory study investigated the key design considerations used by business educators designing assessments suitable for online delivery. From a comprehensive literature review, we identified five key design considerations for online assessments: they…
Descriptors: Computer Assisted Testing, Business Education, Feedback (Response), Student Experience
Nayab Iqbal; Kaukab Abid Azhar – Turkish Online Journal of Distance Education, 2024
This research study focuses on the growing concern of academic misconduct in distance education courses. A quasi-experimental study was conducted to measure the impact of introducing webcam recording software as an online supervision tool for high-stakes exams in two separate online courses (Management and Accounting). Results revealed that…
Descriptors: Cheating, Distance Education, Courses, Video Technology
Charles H. Cho; Ericka Costa – International Journal of Sustainability in Higher Education, 2024
Purpose: This viewpoint aims to discuss the transformative role, the current challenges and the outlook of sustainability accounting education (SAE). Design/methodology/approach: Higher education institutions (HEIs) have a "social responsibility" to foster competencies and skills for sustainable development within their student bodies…
Descriptors: Sustainability, Accounting, Business Administration Education, Higher Education
Stephen P. Young – Management Teaching Review, 2024
Studies have revealed the challenges facing management and the role the manager has with respect to facilitating team development. This exercise builds upon the knowledge a management student gains via textbook and/or classroom lecture concerning the stages of team development and offers real-world examples of the challenges facing managers when…
Descriptors: Administrators, Administrator Role, Leadership, Learning Activities
Bingxin Zhang; Ping Zhang – International Journal of Information and Communication Technology Education, 2024
In innovation and entrepreneurship education, how to effectively use big data technology to improve the quality of education has become an urgent problem. In this article, the authors summarize the development of big data technology and its application background in higher education and point out the limitations of traditional education quality…
Descriptors: Higher Education, Entrepreneurship, Business Administration Education, Innovation
Sandris Zeivots; Jessica Tyrrell; Dewa Wardak – Australian Educational Researcher, 2024
While research exists on what constitutes meaningful learning, our study reveals the term meaningful is an ill-defined concept that is interpreted in multiple ways, often from a teacher-centric perspective. Less is known about what constitutes meaningfulness in the context of higher education, particularly in business education. This qualitative…
Descriptors: Higher Education, Graduate Students, Business Administration Education, Learning Experience