The opinions of students constitute valuable information to be taken into account in university management. In this study, university satisfaction is analyzed, by means of a proxy variable (intention to repeat the same university course) following a holistic approach that analyses its relation with socio-demographic characteristics of the…

The co-creation concept is a growing marketing strategy adopted in service industries, however within the higher education industry, the development of the co-creation model is considerably slow going. Drawing upon the Theory of Service-Dominant Logic and input-process-output-outcome (IPOO), this study aims to develop and test a customer value…

This study tries to assess the impact of e-learning on the stakeholders, especially teachers and students, and the differences. COVID-19, the current pandemic, is taken as the context. A structural equation modeling approach is undertaken, and PLS-SEM (partial least squares) (multi-group) method is chosen. Perceived Usefulness and Perceived Ease…

The number of enterprises in the service sector is increasing with the time and the market for service sector is expanding. Universities as higher education institutions were affected by these developments in the service sector and have included providing quality service to their internal and external stakeholders as their top priority. Providing…

The role of the department chair is considered one of the most thankless jobs in higher education, but there is surprisingly little research on the daily work-lives of faculty members serving in departmental leadership roles. This study updates the literature by using a national sample of 3,317 associate and full professors serving in department…

There is scarce research classifying and investigating the relationship between B2C and C2C value co-creation. Based on the value co-creation theory and literature on brand awareness, this study developed a research framework to demonstrate the relationships between B2C and C2C value co-creation constructs, with the mediation of brand awareness. A…

The purpose of this phenomenological study was to explore the lived work experiences of Title IX Investigators as they navigate their responsibilities amongst the continuous changes to Title IX policies and procedures. The lived work experiences of 12 Title IX investigators were collected through in-depth one-on-one interviews to provide knowledge…

The aim of this paper is to measure and compare the quality of services provided by higher education institutions in the Czech Republic and Vietnam. It is not the sheer volume of services offered, but their quality, which matters as a strategic tool enhancing the competitiveness in the tertiary education market. Feedback from student-clients is…

Nonacademic staff in higher education, also known as support staff, is a necessary and under-researched workforce essential for the success of higher education institutions. The higher education needs emphasized by the COVID-19 pandemic, state budget cuts, and increasing levels of turnover from the nonacademic population highlight the need for a…

The position of a school certifying official at higher education institutions across the nation may be found within various departments and may hold a variety of responsibilities. The guidelines handed down by the Department of Veteran Affairs often require school certifying officials to spread across departmental boundaries to ensure they can…

One of the top concerns of educational policies around the world is the use of digital tools in the teaching and learning process. In Morocco, the integration of technology into nursing education is taking on an increasingly prominent role, particularly after the introduction of the LMD (Licence-Master-Doctorat) system. This study investigates…

Online learning became more commonplace all over the world in the post-pandemic era; however, the research on how to promote Online Persistent Learning (OPL) was still in its infancy. Therefore, this study aimed to analyse the influencing factors of Online Persistent Learning Supported by Intelligent Technology (OPLSIT) based on the dimensions of…

This article analyses academics' perceptions of work management and their job satisfaction in Chilean universities, using a multi-level approach (macro, meso and micro) to study changes in the academic environment. It is based on the survey 'The Academic Profession in the Knowledge-Based Society' (APIKS) with data from 11 universities and 1258…

The purpose of this paper is to provide information that can benefit Higher Education Institutions (HEIs), which operate in a highly competitive environment. Understanding students' perspectives regarding quality in higher education and areas of dissatisfaction can redirect an HEI's strategy to address these concerns. The present study seeks to…

The purpose of this qualitative study was to explore how employees at a midsized public university in the U.S. South experienced working from home during the coronavirus pandemic of 2020-2021. Most employees in higher education settings were affected by the pandemic. Administrative and clerical and support staff had to determine how to provide the…