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Peer reviewedPrestel, David K. – Journal of Language for International Business, 1995
In response to the enormous changes taking place in the former Soviet Union, a growing number of Russian programs in American universities are developing business Russian courses. This article suggests simulation exercises and situational role plays as a foundation for integrating business-related materials into general language courses. (12…
Descriptors: Business Administration, Classroom Techniques, Communicative Competence (Languages), Higher Education
Download full textPrestel, David K. – 1994
Role-playing and simulation are recommended as effective methods of introducing business content into Russian language courses. The advantages of role-playing, which make it a flexible and effective tool throughout the foreign language curriculum, are discussed. Use of role-play in introductory courses is addressed, but focus is primarily on use…
Descriptors: Business Administration Education, Business Communication, Class Activities, Classroom Techniques
Prestel, David K. – 1992
This paper examines the integration of Business Russian into the Russian curriculum at Michigan State University (MSU) and the creation of a capstone sequence of Business Russian courses at the advanced level. The establishment of the basic goals of the school's business language instruction and the needs of the students are discussed. The paper…
Descriptors: Advertising, Business Administration Education, Case Studies, Course Content
