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McMurtrie, Beth – Chronicle of Higher Education, 2007
A marketing campaign intended to persuade Chinese students to study in the United States will soon branch out to other parts of the globe. The U.S.-led program, which includes slick television commercials and a one-stop-shopping Web portal, was introduced in China last fall. The commercials, which run about 30 minutes and were filmed on American…
Descriptors: Higher Education, Foreign Countries, Student Recruitment, Foreign Students
McMurtrie, Beth – Chronicle of Higher Education, 2008
In the world of international education, few subjects are as controversial as the use of paid recruiting agents. Paying the agents, particularly on commission, is often viewed as unseemly, if not downright unethical. But a new organization, the American International Recruitment Council, hopes to change that attitude. The council wants to develop…
Descriptors: International Education, Colleges, Ethics, Student Recruitment
McMurtrie, Beth – Chronicle of Higher Education, 2008
This article reports that the number of international students enrolled in American colleges in the fall of 2007 shattered previous records and represents the largest one-year increase in decades, according to new data from the Institute of International Education. Educators and government officials say the bounce indicates that hostile…
Descriptors: Foreign Students, Middle Class, International Education, International Educational Exchange
McMurtrie, Beth – Chronicle of Higher Education, 2007
Internationalization is nothing new in higher education, but its meaning has expanded over the years. Three generations ago, it referred simply to sending students overseas for a few months to expose them to other cultures. In the 1960s, international education took on a public-service and research dimension. Today it refers to a complex set of…
Descriptors: International Relations, Fund Raising, College Faculty, International Education