Objective: To compare college students' perceived disease risk with disease prevalence rates. Methods: Data were analyzed from 625 college students collected with an Internet-based survey. Paired t-tests were used to separately compare participants' perceived 10-year and lifetime disease risk for 4 diseases: heart disease, cancer, diabetes, and…

This study investigated the influence of two different recruitment strategies on the reach and effect of a web-based multiple tailored smoking cessation program. From May 2009 until June 2010, Dutch adult smokers were recruited via mass media or general practices. Those who completed the baseline questionnaire were followed up during 6 weeks (two…

The economic cost for the United States from heart disease, diabetes, and cancer is estimated at $71 billion annually. Along with this trend, the prevalence of obesity in the United States has reached epidemic proportions. To date, all interventions related to the prevention and treatment of obesity have failed. We must find a new way to prevent…