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Direct linkSmith, Ben J.; Bonfiglioli, Catriona M. F. – Health Education Research, 2015
Physical activity's role in promoting health is highlighted in public health campaigns, news and current affairs, reality television and other programs. An investigation of audience exposure, beliefs and reactions to media portrayals of physical activity offers insights into the salience and influence of this communication. An audience reception…
Descriptors: Foreign Countries, Physical Activities, Physical Activity Level, Mass Media Effects
