Despite readily available alumni survey data warehoused at many alumni associations and foundations across colleges and universities, researchers have underutilized the abundant available data to identify key predictors of alumni donation, including factors that trigger alumni donation behavior. Utilizing the data from a two-year alumni survey…

Libraries facing diminishing budgets and increasing demand for services must explore all funding sources, especially the more than $6 billion available in annual foundation and corporate giving. The easier and greater access to information on prospective givers provided simplifies this task. It profiles 1,471 library grant givers, compiled from…

In light of the current period of higher education financial retrenchment, a model for athletic program fund raising is proposed. It is stressed that any program must respond to individual donor needs through open lines of communication that link the act of giving to some aspect, belief, or feeling of the donor. Fund raisers are seen as typically…

Private philanthropic foundations that fund precollege programs are described in this guidebook that is designed to help the prospective grant applicant. The introduction provides information on the following: how to identify good prospects; five steps in identifying the right foundation; five matchmaking steps; strategies for fund-raising…

Designed to encourage and inform community college efforts to secure private financial support, this literature review and resource guide examine the current status of fund raising at community colleges and list pertinent information sources. After introductory comments advocate increased community college involvement in fund raising, the paper…

Guidelines for planning a fund-raising drive are offered, focusing on things not to do and rationales not to consider. Reasons to avoid include: "our constituency is confused;""to attract major prospects;""to get volunteers;""we are in a crisis situation;""our centennial is coming up;""rivals are having campaigns;" and "it's time." (Author/LBH)

After "money in general" colleges want "more endowed funds," according to a survey sponsored by the Council on Financial Aid to Education. This article describes 10 steps to facilitate additional funds for endowment. (LBH)

People give major gifts because they want to express a deeply felt commitment to the institution. Ultimate gift fund raising is costly in the time and talent of the volunteers, staff, and faculty. It requires a great deal of personal attention over a period of many years. (MLW)

While many basic fund-raising principles have been retained, some of the practices of former decades have been revised or replaced as conditions changed and new concepts evolved. Some lessons learned from previous capital campaigns are described. (MLW)

A number of organizations are working with alumni of Black colleges and with Black churches to attract more students to the campuses, raise money for financially strapped institutions (particularly for scholarships) and promote more alumni participation in college affairs. (MSE)

Many corporations have stopped giving unrestricted gifts to colleges, preferring to support college activities relating to their own businesses. The trend is causing substantial changes in the direction of private-college fund-raising efforts and organizations. (MSE)

Senior development officers of the 56 member institutions of the Association of American Universities were surveyed to learn about the scope of their prospect research programs. Scope of programs, prospect research approaches, and information resources are discussed. (MLW)

Graphics, survey research, and multivariate statistical techniques were applied at a private liberal arts college to help development professionals better understand and predict alumni giving behavior, on both an aggregate and an individual basis. (Author)

Gallaudet University is beginning a program using computer-assisted telephone fund-raising solicitations of alumni, in a promising use of communications technology. (MSE)

Uses data from two national surveys of Catholic high schools to address what types of schools have development programs, what types of development programs do they have, and how the programs vary according to school characteristics. Finds that most schools engaged in some sort of development activity, with 84 percent undertaking fund-raising…