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Peterson, Vance T. – Association of Governing Boards of Universities and Colleges, 2004
Recently, the Council for Advancement and Support of Education (CASE) revised its standards for annual gifts and campaigns. The purpose was to erase ambiguities, establish tighter definitions for certain types of gifts, and ensure greater clarity about best management practices. In addition, the effort created a reliable database of campaign…
Descriptors: Guidance Programs, Private Financial Support, Integrity, Fund Raising