The main purpose of this study is to examine the effect of promotional activities applied in e-commerce on the consumer behavior of individuals living and shopping in the Turkish Republic of Northern Cyprus. The study was conducted using quantitative research method based on Söker's (2022) scale form. The population of the study consists of all…

This qualitative study explores the perspectives and experiences of digital consumers who have been victims of agricultural produce-related digital crimes. This study aims to comprehend how victims experience and deal with the impact of cybercrime, as well as their perceptions of the effectiveness of the legal and criminal justice system in…

Online research methods have become increasingly important over the past decades. However, there is still a lack of research on the potential advantages and disadvantages of certain qualitative online research methods. This research note discusses key aspects of conducting synchronous text-based online focus groups and provides researchers with…

This study aimed to identify problems, describe, analyze, and evaluate the use of e-commerce to increase the competitiveness of innovative and entrepreneurial products produced by students of State Vocational High School 3 South Tangerang, Banten Province, Indonesia. This research had three main stages, namely the preparation stage, the…

The article aims to investigate consumer perception of innovations in e-commerce and according to exploratory research results to define further research areas. Literature analysis was performed to investigate and identify important criteria of e-commerce quality perception, after exploratory research was conducted, in order to deepen the…

Digital games have taken on an important role in many people's lives and are popular among various age groups and different genders. Hence, it is important to estimate why people are so attracted to digital games. The aim of this study is to investigate the motivational factors that incite people to play digital games. To achieve this, survey…

Ukraine has created a competitive market of educational services, the supply of which has made a tremendous surge in the last 10 years. Trends in the development of higher education indicate that the decline in the number of student leads to a reduction in the number of higher education institutions, yet there is still a need to maintain highly…

The study aimed at finding out the adoption of digital marketing in estate agency companies in Malawi. The key issue in this study is to check if the companies have embraced the current dominating use of online advertising of the services that they offer to the community they serve through digital marketing. Specifically, the study focused on…

In a time where firms tend to transform themselves to become the most innovative, information and communication technologies (ICT) have the ability to help firms expanding to new markets and trigger their customer's loyalty. Online application has been proven to be the key for companies in marketing their products. One e-commerce that follows this…

In this article we present the level of knowledge and literacy held by the parents of primary school students regarding internet safety (online safety, digital safety) in the context of digital literacy (DL) in terms of both technical skills and knowledge. The study reported on here was conducted in Poland, and was commissioned by the Ministry of…

Aim/Purpose: The principal aim of this study was to reveal digital citizenship levels of preservice teachers enrolled in 1st and 2nd year in the education faculty at the Mugla Sitki Koçman University in Mugla, Turkey. Pre-service teachers' perceptions of digital citizenship and their patterns of knowledge of digital citizenship were explored.…

The growing expansion of Internet access and mass-scale usage of social networking platforms and search engines have forced digital newspapers to deal with challenges, amongst which are the need to constantly update news, the increasing complexity of sources, the difficulty of exercising their function as gatekeepers in a fragmented environment in…

Media constructions of schooling provide suggestions about what should be expected of the school experience. Studies on discourses of schooling have examined how the school is framed in media discourses, but few have examined how it is formed mundanely and repeatedly in advertisements promoting products that are not directly educational. This…

Customers' experiential value is based on holistic experience customers would have when they interact with a product/service. Experiential value is defined as "relativistic preference characterizing a subject's experience with some object" (Holbrook, 1994). Internet is characterized for interactivity and it should have a role in…

Diversity in the workforce can be attributed to both a popular, cultural shift and legislative intervention. Despite these forces, discrimination endures in all aspects of Western society from education to employment. Unequal pay and opportunities for promotion are symptoms of a systematic discrimination of individuals based on race and gender.…