Considers myth of black woman as superwoman, contending instead that black woman is ordinary woman in extraordinary circumstances. Asserts that persistence of belief that whatever else she is, woman is homemaker and caregiver to children, is likely to keep myth of black woman as superwoman alive with all its deleterious effects. (NB)

Updates important studies of women and blacks in mass media advertising and concludes that, in general, negative stereotyping still exists. (MH)

Reviews two inflexible characterizations found in the literature, and argues for the superiority of a third conception now gaining currency. It is then shown how the third characterization helps to understand blacks and women. (DM)

Examines the black female's role in U.S. society, particularly with regard to working outside the home, and argues that one cannot understand what African American women are today without having a historical perspective for what their ancestors and their ancestors' roles, functions, and responsibilities were. An Afrocentric perspective is…

Examined ethnic diversity of the grandmother role and implications for strengthening support networks of older African-American women. Findings from 79 African-American grandmothers and 87 white grandmothers 65 years of age and older showed cultural distinctions in grandmother role. Results have important implications for strengthening the natural…

Presents evidence to support contentions that the media influences public acceptance of traditional sex-role and racial stereotypes. (MH)

The self perceptions and ideal women of black and white women were slightly self achieving. White women as in previous samples said men prefer a home oriented woman. Black women, however, felt men wanted a woman balanced between home and career aspirations, and black men agreed. White men also delineated a balanced ideal woman unlike what white…

This study concerns the effect of family structure (single-headed or dual-headed nuclear families) and grandmaternal domicile (grandmother living with the nuclear family or in the local community) on the perception of grandmother/grandchild and parent/child interactions. The author's primary interest was to delineate the perceived role of the…

A replication of two previous studies, this study examined the effect of both sex and ethnicity on attitudes toward women, self-reported masculinity-femininity, and masculine-feminine stereotypic attitudes. The Attitudes Toward Women Scale (AWS) and the Personal Attributes Questionnaire (PAQ) were administered to 367 college students (112 Anglos,…

The paper described and compared the attitudes that teenage boys and girls hold of marriage and procreation. Sex comparison was emphasized, because the process of change and its concomitant value and role confusion may be producing conflicting orientations toward future familial roles and spouses' expected roles. Specifically, the study focused on…

Focusing on the pre-adolescent to late-adolescent portion of the life cycle, research examined how "early" exit from student role and "early" entry into adult roles of parent or spouse reflects factors operating prior to adolescence. Interviews during 1969 with 1,202 fifth and sixth graders and their mothers in 6 southern…