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Yulei Gavin Zhang; Mandy Yan Dang; M. David Albritton – Journal of Information Systems Education, 2024
The current study details the development of an undergraduate business analytics course that combines components of both active and experiential learning. The course offering is designed to expose students from different backgrounds to an intermediate-to-advanced level of business analytics. The course is unique in that it was designed to be…
Descriptors: Information Retrieval, Data Analysis, Undergraduate Students, Active Learning
Cheryl A. Trahms Chapman; Melissa Diegnau – Journal of Education for Business, 2024
This article describes an interactive activity for the first week of an undergraduate Strategic Management (SM) or Business Policy and Strategy (BPS) course. This activity is designed to foster student engagement, which is critical to both the teaching of theory and the practice of strategy while reinforcing course learning objectives regarding…
Descriptors: Undergraduate Students, Experiential Learning, Critical Thinking, Thinking Skills
Coté, Murray J.; Smith, Marlene A. – Decision Sciences Journal of Innovative Education, 2022
Popular game shows offer educators the opportunity to develop active-learning exercises that provide students with a real-world connection to analytical reasoning and methods. We describe a classroom assignment developed for quantitative business courses based on the Monty Hall Problem (MHP), a probability puzzle with ties to the long-running…
Descriptors: Experiential Learning, Business Administration Education, Probability, Games
Howe, David C. – Management Teaching Review, 2022
This article describes a game show-style classroom exercise that is appropriate for any management-related courses that wish to enrich students' understanding of a key phase of the hiring process. The activity introduces the importance of job descriptions and job specifications through a semiscripted unstructured interview patterned after a…
Descriptors: Game Based Learning, Class Activities, Employment Interviews, Personnel Selection
Tofighi, Maryam – Marketing Education Review, 2022
This research investigates the effectiveness of incorporating a client-based project in an undergraduate course by comparing it with a non-client-based project. This study utilizes quantitative (i.e., experiment) and qualitative (i.e., in-depth interviews) methods to examine the impact of client-based projects on students' course performance and…
Descriptors: Marketing, Business Administration Education, Student Projects, Undergraduate Students
Thürer, Matthias; Cole, Rosanna; Hanna, Mark D.; Protzman, Charles W. – Decision Sciences Journal of Innovative Education, 2020
When introducing production control solutions, most textbooks focus on a to-stock, repetitive context. In response, we extend the classical match-and-dice game, which also assumes a repetitive context, to teach complexities that emerge in a nonrepetitive setting, such as the appearance of direct and indirect load, and to introduce appropriate…
Descriptors: Business Administration Education, Experiential Learning, Simulation, Educational Games
Hoefle, Scott; Ott, Willard B.; Scherpereel, Christopher M.; Williams, Susan K. – Decision Sciences Journal of Innovative Education, 2020
We describe our process for transforming a traditional, core operations management/supply chain management (OM/SCM) course into an experiential, integrated, and coordinated course. We developed a vision to create a course that all business majors would find engaging and relevant and that faculty would teach consistently and at the same level of…
Descriptors: Business Administration Education, Majors (Students), Experiential Learning, Management Systems
Wang, Hui – Journal of Education and Learning, 2023
With the popularity of business simulation in universities, there is a crucial question of what abilities the students can get from the business simulation. In this study, using qualitative research methods, we studied 71 students who had engaged in a business simulation called Global Challenge. Through three-level coding analysis of students'…
Descriptors: Business Administration Education, Simulation, College Students, Decision Making
Dugan, Riley; Lee, Na Young – Marketing Education Review, 2023
Few academic disciplines make as frequent use of experiential learning exercises as marketing and sales. This is particularly true in selling courses, where a sales role play often serves as a culminating exercise in which students are tasked with building rapport with a buyer, uncovering buyer needs, overcoming objections, and closing a sale.…
Descriptors: Salesmanship, Business Administration Education, Role Playing, Experiential Learning
Aderibigbe, Olugbenga Adeniyi Olumuyiwa; Mosia, Moeketsi Simon – Perspectives in Education, 2019
The Constitution for the Republic of South Africa (Act 108 of 1996) embraces language as a basic human right and multilingualism as a national resource. One latest foreign language to be given recognition by the Department of Basic Education (DBE) in 2015 is Mandarin, a Chinese language, for incremental implementation as a non-official optional…
Descriptors: Workplace Learning, Educational Opportunities, Career Readiness, Experiential Learning
Sherry E. Moss – Management Teaching Review, 2024
This article presents an exercise designed to instill growth mindsets in business students and to demonstrate their effects on achievement motivation. The main points of the exercise are to introduce implicit theories of intelligence (i.e., fixed and growth mindsets), demonstrate that mindsets are malleable, apply growth mindset strategies, and…
Descriptors: Experiential Learning, Teaching Methods, Student Attitudes, Business Administration Education
Frias, Kellilynn M.; Popovich, Deidre – Journal of Education for Business, 2020
The ability to use multimethod data is an increasingly desirable skill set for business practitioners. Projects that allow business students to practice mixed methods research create a valuable opportunity to improve work-readiness skills. This research tests the benefits of a mixed methods, client-based project, which was a collaborative effort…
Descriptors: Mixed Methods Research, Business Education, Career Readiness, Experiential Learning
Foster, Susan B.; Pierce, David A. – Sport Management Education Journal, 2021
Experiential learning has played an integral role in curricular innovation since the inception of North American sport management education. However, internationally, work-integrated learning, and specifically cooperative education, have proven to be robust methods for preparing students for the workforce with little to no mention of these terms…
Descriptors: Experiential Learning, Athletics, Business Administration Education, Cooperative Education
Bell, Heather; Bell, Robin – Journal of Further and Higher Education, 2018
This article details an approach to teaching entrepreneurship to Higher National Diploma (HND) students that combines lecture-based and experiential learning processes to increase student learning, comprehension, and entrepreneurial skills. A UK university redesigned an entrepreneurship course to have students design and implement business plans…
Descriptors: Active Learning, Entrepreneurship, Lecture Method, Experiential Learning
Erkan Kocas – ProQuest LLC, 2022
Extensive research has proven that integrating experiential learning techniques with traditional teaching methods improves student learning, success, and outcomes in higher education institutions (Derous & Ryan, 2008; Dolan & Stevens, 2006; Eyler, 2009; Kuh & Ikenberry, 2009; McCarthy & McCarthy, 2006; Pierson & Troppe, 2010).…
Descriptors: Experiential Learning, Noncredit Courses, Business Administration Education, International Trade