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Armer, Gina R. M. – Journal of Adult Education, 2011
This article explains the use of a specific computer-based simulation program as a successful experiential learning model and as a way to increase student motivation while augmenting conventional methods of business instruction. This model is based on established adult learning principles.
Descriptors: Computer Simulation, Experiential Learning, Adult Learning, Entrepreneurship
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Aspinwall, Kath; Pedler, Mike; Radcliff, Phil – Action Learning: Research and Practice, 2018
This paper presents a case study based on the evaluation of the two VAL (virtual action learning) sets. We report participants learning both leadership and the VAL process based on the basis of telephone interviews. We conclude that what is learned about leadership is connected with how learning takes place and suggest that the content and process…
Descriptors: Virtual Classrooms, Experiential Learning, Leadership Training, Case Studies
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Cowley, Scott W. – Marketing Education Review, 2017
This article presents the BuzzFeed Marketing Challenge, which helps students gain integrative real-world marketing experience by selecting a target market, then creating, publishing, and promoting an article for the target market on entertainment publisher BuzzFeed.com. The challenge is for students to effectively use marketing strategy and…
Descriptors: Social Media, Marketing, Business Administration Education, Experiential Learning
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Monseau, Susanna; Lasher, Nancy – Journal of Legal Studies Education, 2017
The Association to Advance Collegiate Schools of Business (AACSB) accreditation standards on learning and teaching, adopted in 2013, require students to "engage in experiential and active learning designed to improve skills and the application of knowledge in practice." The discussion of the facts of real life case studies is a great way…
Descriptors: Experiential Learning, Active Learning, Case Studies, Undergraduate Students
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Berg, Patricia; Pietrasz, Carol – Management Teaching Review, 2017
Millennials are a unique generational cohort populating the classroom, leaving university professors with the challenge of appropriately preparing them for the chaotic workforce. One challenge is their lower levels of resiliency. When faced with setbacks, Millennials tend to give up instead of bouncing back. This lack of resiliency is negatively…
Descriptors: Resilience (Psychology), Classroom Techniques, Class Activities, Generational Differences
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Sigman, Betsy Page; Garr, William; Pongsajapan, Robert; Selvanadin, Marie; McWilliams, Mindy; Bolling, Kristin – Decision Sciences Journal of Innovative Education, 2016
The expression "big data" is ubiquitous in the business world today, but few undergraduate business students have the opportunity to gain practical experience with how new business analytics tools can be used in decision making. This article describes a set of hands-on labs that prepare students to incorporate streaming data analysis…
Descriptors: Visualization, Social Media, Telecommunications, Technology Uses in Education
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Munoz, Laura; Miller, Richard J.; Poole, Sonja Martin – Marketing Education Review, 2016
On the basis of experiential learning theory and Cialdini's principles of influence, two psychological streams focused on providing hands-on experiences and on effectively influencing individuals, this article identifies a typology of students to engage them in professional student organizations. Exploratory factor analysis and cluster analysis…
Descriptors: Student Organizations, Classification, Student Participation, Factor Analysis
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Taylor, Steven S.; Statler, Matt – Journal of Management Education, 2014
Organizational scholars and neuroscientists suggest that when people are more emotionally engaged, they learn more effectively. Clinical art therapists suggest that the experience as well as the expression of emotions can be enabled or constrained by different materials. So then, what materials can be employed by management educators to achieve…
Descriptors: Instructional Materials, Psychological Patterns, Learner Engagement, Business Administration Education
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Maguire, Diana S. – e-Journal of Business Education and Scholarship of Teaching, 2018
This research builds on previous higher education studies and improves the understanding of students' confidence in their chosen business education path with the introduction of a first-year experiential business practicum course. Students' understanding of business disciplines within the early years of academic decision-making has been a…
Descriptors: Practicums, Experiential Learning, Liberal Arts, Business Administration Education
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Longmore, Anne-Liisa; Grant, Ginger; Golnaraghi, Golnaz – Journal of Transformative Education, 2018
The 21st century is seeing dramatic shifts in the business environment. In order for organizations to adapt to these shifts, they must be more flexible and learning oriented. To thrive in this environment, organizational leaders must facilitate and build the capacity for learning throughout the organization. Organizational leadership is looking…
Descriptors: Capacity Building, Critical Thinking, Problem Solving, Criticism
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Yin, Haiyan – Journal of Teaching in International Business, 2020
This study describes a foreign investment negotiation simulation game and evaluates its effectiveness on the teaching and learning of international business. The game involves the application of the major topics of an introductory international business course to a setting that is close to the real world, thus allows students to explore the…
Descriptors: Instructional Effectiveness, Teaching Methods, Simulation, Active Learning
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Volchok, Edward – Cogent Education, 2017
A first-time service-learning instructor explores balancing the obligation to help students achieve approved learning outcomes with ensuring that the service-learning partner receives value from the project. This is a vexing issue because few students deliver professional work. The author recommends that while students must be the instructor's top…
Descriptors: Service Learning, College Faculty, Teacher Attitudes, Business Administration Education
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Helms, Marilyn M.; Whitesell, Melissa – Journal of Education for Business, 2017
In the strategic management course, students select, analyze, and present viable future alternatives based on information provided in cases or computer simulations. Rather than understanding the entire process, the student's focus is on the final presentation. Chickering's (1977) research on active learning suggests students learn more effectively…
Descriptors: Business Administration Education, Assignments, Experiential Learning, Strategic Planning
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Hurwitz, Marc – Management Teaching Review, 2017
Followership is valuable for personal and organizational success, whether success is measured by satisfaction with work, improved team relationships, obtaining promotions, or quality and quantity of work output. Furthermore, senior executives and coaches recognize it as a critical skill. Despite this, creating effective followership training in…
Descriptors: Concept Teaching, Classroom Techniques, Kinesthetic Methods, Teaching Methods
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Norman, Patricia M. – Management Teaching Review, 2018
Many students ignore or underappreciate the important role that financial and accounting considerations have on the formulation and implementation of realistic and ultimately effective strategies. This article describes an exercise that helps build the ability to integrate strategic thinking with financial analysis. Its purpose is to help students…
Descriptors: Thinking Skills, Accounting, Management Development, Business Administration Education
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